Inside the Pokémon 30th Collection | Collector's Quest Ep 1

We sat down with Joey Ramirez (Director of Merchandising – Apparel) and Jillian Wendt (VP of Marketing) to talk through the creative vision, collaboration, and process behind designing this special collection. From early concepts to final pieces, get an inside look at how one of Pokémon’s milestone anniversaries was translated into wearable fandom. Whether you're a longtime Trainer or just love seeing how fandom products come together, this is a peek behind the curtain you won’t want to skip. #pokemon #pokemon30th #pokemonmerchandise #collectibles #loungefly