Privacy Risks in the AI Era | The Dean's Call Episode 18

What does privacy mean in the age of AI? In this month’s Dean’s Call, I speak with IESE Business School Prof. Tawfiq Alashoor about data privacy risks and why it is becoming increasingly critical as organizations rely more on data and AI. As Tawfiq explains, data privacy should concern all of us. We are all constant generators of data, and today’s technologies allow organizations to capture, process and create value from it at an unprecedented scale. This raises important questions about ownership, responsibility and protection. My takeaways: - Being compliant is not the same as being secure. - Most privacy and security risks do not come from technology, but from human behavior. Not everything needs to be shared, and we all must learn to assess the risks and benefits before disclosing information. - Privacy decisions are often the starting point of broader security risks. Recent developments show how easily vulnerabilities can emerge when data is exposed. As AI continues to evolve, managing privacy is not just about systems and controls, but about how each of us understands and handles the data we create.