The Genius Race Winning Tech That Nobody Bought | GCN Tech Show Ep. 423

This week, the GCN Tech Show is on location in AlUla, Saudi Arabia, to discuss the rise and fall of the Gravaa self-inflating hub—a piece of technology that helped win Paris-Roubaix but has now ceased production. We dive deep into why game-changing innovations sometimes fail to find a market, looking at the balance between performance benefits and high costs. Plus, we’ve got a massive "Hot Tech" segment featuring secret pro prototypes from Lidl-Trek, a $500 titanium stem, and a saddle design that makes some very bold medical claims. Chapters: ⏱️ 00:00 - GCN Tech Show On Tour 01:03 - The Gravaa Hub: Success & Failure 03:16 - The Science Of Tyre Pressure 10:21 - Hot Tech: Secret Pro Prototypes 12:57 - Innovative Topeak Tyre Plugs 15:02 - The $500 Titanium Stem 16:47 - Can A Saddle Cure Erectile Dysfunction? 20:00 - Tour de Zwift Update 21:23 - Comment of the Week & Bike Vault Useful Links: GCN Tech Uploader 👉 https://gcn.eu/techuploader Subscribe so you don’t miss a thing 👉 https://gcntech.co/subscribe Insurance: Viewers in the USA and UK can explore GCN Insurance products 👉 https://gcn.eu/GCNinsurance Sign Up To The GCN Newsletter 👉 https://gcn.eu/Newsletter Visit the GCN Shop 👉 https://gcn.eu/gcnshop GCN WhatsApp Channel 👉 https://gcn.eu/GCNwhatsapp GCN Instagram Broadcast Channel 👉 https://gcn.eu/instagrambroadcast Join the GCN Club on Zwift and ride with us! 👉 https://gcn.eu/GCNClubRides The Gravaa hub seems like a brilliant solution for races like Paris-Roubaix or technical gravel events, but with a price tag of nearly €4,000, was it ever destined for the mass market? Is there a piece of "niche" tech you think is worth the investment, or is the industry getting too expensive? Let’s discuss in the comments! 👇 Watch more on GCN Tech... 📹 https://youtu.be/2aTqNLYq3QI 📹 Watch our Editor’s Choice Playlist 👉 https://gcntech.co/EditorsChoice 📹 Watch the latest GCN Tech Show 👉 https://gcntech.co/GCNTechShow 🎵 Music - licensed by Epidemic Sound 🎵 Camel, Blater, Multiple #gcntech #gcn #cycling #roadcycling #roadbike #bike #bikes #bikelife #biketech 📸 Photos - © Velo Collection (TDW) / Getty Images & © Sprint Cycling Agency Brought to you by the world’s biggest cycling channel, the Global Cycling Network (GCN), GCN Tech is the only channel you need for all things bike tech – past, present and future. Simply put, we’re obsessed with tech: we seek out and showcase the best in bikes, components, tech, accessories, upgrades and more from races and events, tech shows and product launches across the globe to bring you the best in road bike technology. We’ve got great maintenance videos to help you get the most from your bike; pro-bike tours from all the biggest races; special features and the weekly GCN Tech Show! Thanks to our sponsors: Canyon Bikes: http://gcn.eu/-Canyon Orbea Bikes: http://gcn.eu/Orbea Pinarello Bikes: https://gcn.eu/Pinarello Topeak Tools: http://gcn.eu/Topeak CamelBak: https://gcn.eu/Camelbak Pirelli Tyres: https://gcn.eu/Pirelli Vision Wheels: http://gcn.eu/Vision Wahoo Fitness: http://gcn.eu/Wahoo-Fitness Park Tool: http://gcn.eu/-parktool Selle Italia: https://gcn.eu/SelleItalia Zwift: https://gcn.eu/Zwift Silca: https://gcn.eu/Silca Core Body Temperature: https://gcn.eu/corebodytemp Precision Fuel & Hydration: https://gcn.eu/precisionhydration Elitewheels: https://gcn.eu/Elitewheels CeramicSpeed: https://gcn.eu/GCNCeramicSpeed HJC Sports: https://gcn.eu/hjcsports Shimano: https://gcn.eu/shimano Watch our sister channels: Global Cycling Network - https://www.youtube.com/@gcn GCN Racing - https://www.youtube.com/@gcnracing Global Triathlon Network - https://www.youtube.com/@gtn GCN Italia - https://www.youtube.com/@gcnitalia GCN en Español - https://www.youtube.com/@gcnenespanol GCN auf Deutsch - https://www.youtube.com/@gcnaufdeutsch GCN en Français - https://www.youtube.com/@gcnenfrancais GCN Training - https://www.youtube.com/@gcntraining Global Mountain Bike Network - https://youtube.com/@gmbn GMBN Racing - https://youtube.com/@gmbnracing GMBN Tech - https://www.youtube.com/@gmbntech Electric Mountain Bike Network - https://www.youtube.com/@embn