Palmeiras Stadium Has a New Name: Nubank Parque | TFC Stadiums

Palmeiras’ stadium in São Paulo has officially been renamed Nubank Parque, following a public fan vote that received nearly 500,000 responses. The venue, known for more than a decade as Allianz Parque, will now carry Nubank’s name under a long-term naming rights agreement with stadium operator WTorre. The deal runs until 2044 and is reportedly worth around R$50 million per year. In this video, we look at how the name was chosen, why the Allianz Parque era ended early, what Nubank is adding to the venue, and what this rebrand means for Palmeiras’ stadium going forward. Subscribe to Our Channel for New Videos Every Week: https://www.youtube.com/channel/UCHRPio4-pHW3HtjQYpzS40w?sub_confirmation=1 All music in TFC videos by: AMV Moods https://www.youtube.com/channel/UCB5lViQlKQBrKnSeA3ykh3g Visit TFC Linktree for Merchandise and Discounts: https://linktr.ee/tfcstadiums #Palmeiras #NubankParque #AllianzParque #BrazilFootball #StadiumNews #TFCStadiums Copyright 2025 by TFC