Use Shorts to Grow Your Channel - Build a Fanbase

The goal isn't just views, it's community! In this video, Julia from YouTube's editorial team is breaking down how to stop chasing vanity metrics and start building a real fanbase using YouTube’s best engagement tools. Learn how to use interactive stickers (Polls, Quizzes, Q&As, and the "Add Yours" sticker) and how to reply to comments with a Short. 0:00 - Views vs. Fans 0:27 - How to Use Interactive Stickers on Shorts 1:13 - How to Start a Trend with the "Add Yours" Sticker 1:36 - Replying to Comments with a Short 2:15 - The Key to Building a Real Community