Jazwares San Diego Comic-Con Recap 2025

At SDCC 2025, Jazwares proved once again: when pop culture meets play, the fans show up! The Jazwares booth was again a priority destination with fast sellouts of premium on-sale exclusives, surprise appearances from beloved characters like Freddy (Five Nights at Freddy’s), and a special signing with tokidoki’s Simone Legno. Our “Sneak Peek” panel, moderated by Jeremy Padawer, drew more than 200 attendees and featured exclusive product reveals, pre-order drops, and surprise appearances by Chewbacca and AEW superstar Swerve, whose SDCC exclusive figure was a Con favorite! Thanks to our incredible fans and partners, SDCC 2025 was a true celebration of the worlds we build—and the communities that bring them to life.