Nykaa बनना था, Naukri भी नहीं बची! Good Glamm की गलती? | Beauty Unicorn Collapsed | Case Study
Apr 17, 2025•Channel
AI Analysis
Data from YouTube Data API v3•Updated Just now
Video Overview
Video Details
PublishedApr 17, 2025
Duration9:36
Video IDHRCB7mpj_QE
Languagehi
CategoryEducation
PrivacyPublic
Made for KidsNo
Video TypeRegular Video
Performance Metrics
Views11.7K
Likes452
Comments43
Engagement Rate4.25%
Likes per 100 views3.88
Comments per 1K views3.69
Video Tags
#intellectual indies#digital marketing#business#marketing#good glamm group#good glamm group case study#startup failure india#indian startup downfall#myglamm#d2c business india#failed acquisitions#sahil khanna case study#nykaa vs good glamm#social commerce india#startup business lessons#vanity metrics startups#business growth mistakes#indian beauty startup#influencer marketing failure#d2c brand collapse
Description
🔥 Once a billion-dollar startup, now struggling to raise even ₹50 crore? The shocking downfall of Good Glamm Group will leave you speechless! From being called the "Nykaa of India" to facing lawsuits, unpaid salaries, and investor exits — this is the ultimate business case study every entrepreneur MUST watch. 💥
🚀 In this video, Sahil Khanna breaks down:
How Good Glamm rose to fame
The aggressive acquisition strategy that backfired
Financial losses of over ₹2200 crore in just 3 years!
Why product quality and customer trust matter more than vanity metrics
Crucial business lessons from failed integrations and poor governance
📉 If you’re into startups, digital marketing, or just love deep-dive case studies, this one’s a goldmine of learning.
👉 Watch till the end to discover how even Serena Williams couldn’t save the brand!
For Business Enquiry or Collaboration, Mail Us at [email protected] or Call at 95400 65704
Buy Our Course: https://lapaas.com/solopreneur.html
Or Contact 9540065704 (On working hours, else WhatsApp)
👉🏻Download Our App
✔️Android- https://play.google.com/store/apps/details?id=com.rpy.lapaasfktfcs
✔️iOS - https://apps.apple.com/in/app/lapaas-business-booster/id6499594612
Understand your personality and how it affects your career and relationships. Take our free personality test- https://lapaas.com/personality-test.html
From $22B Valuation to Zero: What went wrong with Byjus- https://youtu.be/qOOLb_qn_cg?si=lSZrrYYRpl4JNQVI
For Business Enquiry or Collaboration, Mail Us at [email protected] or Call at 95400 65704
Buy our course - https://lapaas.com/ Or Contact 9540065704 (On working hours, else WhatsApp)
👉🏻Consultation- https://lapaas.com/
👉🏻Download Our App
✔️Android- https://play.google.com/store/apps/details?id=com.rpy.lapaasfktfcs
✔️iOS - https://apps.apple.com/in/app/lapaas-business-booster/id6499594612
👉🏻 Join this channel to get access to perks:
https://www.youtube.com/channel/UC_s0g4QdprLkyyN2MDpef7Q/join
👉🏻Follow Other Channels
✔️ Lapaas Voice - https://www.youtube.com/@lapaasvoice
✔️ Sahil Khanna Talk Show- https://www.youtube.com/@sahilkhannashow
✔️ Lapaas Tech - https://www.youtube.com/@lapaastech
✔️ Ask Sahil Khanna- https://www.youtube.com/@AskSahilKhanna
✔️ Sahil Khanna- https://www.youtube.com/@SahilKhannaa
👉🏻Follow Sahil Khanna
✔️Instagram- https://www.instagram.com/intellectualindies/
✔️Twitter- https://twitter.com/intellectualins
✔️Facebook Page- https://www.facebook.com/IntellectualIndies
👉🏻Our Top Rated Playlist-
✔️Problem Solving Masterclass https://youtube.com/playlist?list=PLd9tDukllEeq9hZ5Q36v96QyxRfEUZ4Y2&si=f2AseikIPtKLFpTo
✔️Digital Marketing For Businesses
https://youtube.com/playlist?list=PLd9tDukllEeqGmf5D5OycdZJshPe11J2N&si=Que1VMO8p3kx-Fpb
✔️Founders Unfiltered
https://youtube.com/playlist?list=PLd9tDukllEeqfbq1dKXwXboq4yrr0LJhz&si=6kQtG1z_hTOutmQ9
✔️Founder’s Playbook
https://youtube.com/playlist?list=PLd9tDukllEeqisRQ_MdLDG5rlb-h8CKNZ&si=5mLmmGHjxn2bhXYN
✔️How Big Companies Make Money?
https://youtube.com/playlist?list=PLd9tDukllEepTKfQr7Cen06yC9hjADvbG&si=llmWTFtBx62loGIf