The Psychology Behind Doomscrolling Explained

May 1, 2026Channel
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Think School
Think School

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Video Details

Published1 month ago
Duration1:03
Video IDHcH1hfmL7oY
Languageen-IN
CategoryEducation
PrivacyPublic
Made for KidsNo
Video TypeRegular Video

Performance Metrics

Views25.2K
Likes813
Comments7
Engagement Rate3.25%
Likes per 100 views3.23
Comments per 1K views0.28

Description

Why is doomscrolling so hard to stop? In this short, Nir Eyal breaks down the psychology behind doomscrolling and how variable rewards keep your brain hooked. When you do not know what comes next, your brain stays engaged and keeps scrolling. That uncertainty is what makes it addictive. Watch the full podcast on Think School’s YouTube channel. #PsychologyOfAddiction #StartupInsights #ProductDesign #ConsumerBehavior #thinkschool

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