Did will.i.am Design these Sounds? The Secret Behind LG xboom by will.i.am | LG

Winner of the Red Dot Award for UX Sound Design. How is the sound of LG xboom created? A nine-time Grammy winner, Legendary artist will.i.am partners with LG to go beyond simple beeps and create a unique sonic branding experience. Witness the process of blending analog synthesizer vibes with digital precision to craft the perfect Interaction Sound Design for LG xboom. [Video Chapters] 00:17 The Collaboration: LG x will.i.am 00:27 From Analog Sound to Digital 00:44 Power On Sound 01:02 Party Link Mode 01:14 Space Calibration 01:31 The xboom Vibe with will.i.am Better Sound & Lighting UX makes for a better Sound Experience. Feel the beat with LG xboom. #LG #xboom #william #BluetoothSpeaker #SoundDesign #SonicBranding #LGxboom #LGBluetoothSpeaker #xboomGrab #xboomBounce #xboomStage301