For the first time ever, Michelin is integrating its cutting-edge design data into a video game! 🎮

From now on, Gran Turismo players will have the unique opportunity to use a broad selection of official tire designs from the Michelin Pilot Sport line, including a special selection from customer racing ranges.🛞The July update is a positive step towards an unmatched and fully immersive racing experience for all players of the Gran Turismo® world.🏁 #unexpectedmotion #GT7 #granturismo #Michelin ➽ Who are we? Michelin, a leading premium brand, is dedicated to sustainably improving the mobility of goods and people by manufacturing and marketing tires and services for every type of vehicle, including airplanes, automobiles, bicycles/motorcycles, earthmovers, farm equipment and trucks. It also offers digital mobility services and publishes travel, hotel and restaurant guides along with maps and itineraries. ➽ On this channel, you will discover all our product range and learn more about our culture and innovations. You will also be able to find exclusive test, comparisons and testimonials about Michelin. ➽ Find us also on: Website : https://www.michelin.com/ Instagram : https://www.instagram.com/michelin/ Twitter : https://twitter.com/Michelin Facebook : https://www.facebook.com/MichelinFrance/?brand_redir=233766426820527 Linkedin : https://www.linkedin.com/company/michelin/