How This Small Bakery Grew to 10 Branches (Genesis Pandesal)

Genesis Pandesal has become one of Marikina City's best-known bakeries, serving freshly baked pandesal that has earned a loyal following over the years. What started as a small dream has since grown into a bakery with ten branches. Behind it are husband-and-wife team Heson and Ciarra Tiamzon, who took a leap of faith by pooling their savings to build the business they had always envisioned. Today, that dream begins long before sunrise, with batches of soft, pillowy pandesal made fresh by hand every single day. On this episode of The Grind, we step inside Genesis Pandesal to follow the people, process, and quiet discipline behind a bakery that has become a staple for many across Marikina and beyond. Special thanks to: Heson and Ciarra Tiamzon Genesis Pandesal Staff LOCATION: Genesis Pandesal (various branches) 18 Col Divino, Concepcion Uno, Marikina Jump to: (0:00) Intro (0:45) Starting Out (2:30) Inspiration, Expansion (4:50) Why Marikina? (8:15) The Secret Ingredient, Outro Shop our merch: https://shop.featrmedia.com/ Shop the products that we featured: https://chingolodeli.ph/collections/featr-finds ------------------------------- We are looking for collaborators, content producers, brands, and anyone who has a story to tell. Email us at [email protected] The Fat Kid Inside Studios Erwan Heussaff - Founder Kashka Gaddi - Creative Director Eamonn Quizon - Cinematographer Edel Valera - Story Producer Harold Singzon - Story Producer Mary Lournette Baligod - Story Producer Kleo Balares - Supervising Producer Hans Rivera - Creative Director Janelle Sy - Content Producer Elyzza Ragodon - Associate Producer Julius Rivera - Videographer Lorraine Santos - Editor Dana Blasé - Editor Kim Arroyo - Editor Evan Olfato - Editor Hazel Juniosa - Editor Whilhem Lorena - Multimedia Editor RM Alfonso - Multimedia Editor Martin Narisma - Food Editor Ynna Gaita - Junior Food Editor Kathryna de Bustos - Social Media and Content Manager Chester Velasco - Studio Manager & Camera Operator Kevin Amponin - Production Assistant Dustin Dagamac - Colorist Sofia Paderes - Graphic Artist & Illustrator Joshua Gonzales - Graphic Designer Dajed Binauhan - Multimedia Artist Eros Deocariza - Multimedia Artist Bianca Adriano - Accounts & Sales Coordinator Donalyn Aranda - Administrative Accountant Jennylyn Quizon - Admin Accounting Assistant Marvin Hernandez - Messenger Janette Mellina - Office Maintenance Personnel Sandy Mellina - Office Maintenance Personnel Content Creators: Seth Alonzo Samuelle Bawasanta Trisha Chua Nica Soledad Interns: Fionna Virgo Dharlene Ilagan John Gabriel Gemzon Social Media: http://www.instagram.com/featrmedia https://www.tiktok.com/@featrmedia http://www.facebook.com/featrmedia https://x.com/featrmedia https://www.threads.com/@featrmedia Follow Erwan: http://www.instagram.com/erwan https://www.threads.com/@erwan