How Uttar Pradesh earns 1200 CRORES from this perfume?

Which business is popular in your state? Did you know about the perfume capital of India? I recently spent 4 days in UP's Kannauj and was completely mesmerised to see how perfume is made here. In my short trip, I got to know: - 80% of this city's population is involved in making perfume. - This perfume is made using a 5000-year-old technology. As old as the Harappan civilisation! - This perfume is also used in making: toothpaste, pan masala, meat masala, basically everything we eat! I am so excited to share my experience with you. Through videos like this, I aim to draw people’s attention to local businesses across India. ********** Credits: Producer and Researcher: Varun Pandey Videographer and Editor: Ankit Bisht Thumbnail Designer: Aanchal Verma Animator: Krishna Kumar Kaushal Community Manager: Dorsy Yadav ********** About me: KK Create is a channel run by Kavya Karnatac. Hi! I was born in Uttarakhand, raised in Delhi, I did my Masters in Mumbai in Media and Cultural Studies. I dream of making a video about every district of India. ❤️🇮🇳❤️ With the aim of - Bringing Cultures Together! I make geography fun on my Instagram: https://www.instagram.com/kk.create/ I write about my content creation journey on LinkedIn: https://www.linkedin.com/in/kavya-karnatac/ ********** Additional Watching: I investigated India’s DEADLY BURNING city in this video : https://youtu.be/XopdRESIJc4 I covered the WETTEST place in the WORLD in this video: https://www.youtube.com/watch?v=RPassbDKT4s&t=559s Sources for this video: https://docs.google.com/document/d/1-QQgaMzuXDCBbbNGXjY3Ad1qtXVr7OCdgBk2r9Ke8SA/edit?usp=sharing ********** Chapters: 0:00 I smelled the most unique smells in India! 0:35 It takes months to make a small bottle! 0:58 Unbelievable use of attar! 1:06 Why is UP India’s Perfume Capital? 1:28 I reached UP! 1:37 What business is famous in your state? 1:47 Making the smell of first rain 1:54 What are degs? 2:55 What are bhapkas? 3:33 Final step of making the smell of first rain 4:05 I smell the final perfume 4:40 Packing of the attar 5:02 Why is attar better than perfumes? 5:30 How old is Kannauj? 6:02 Only 400 craftsmen left 6:24 Attar in daily life 6:50 World’s only such institute in Kannauj! 7:30 Unique scents made in Kannauj 8:10 How to learn making attar? 8:25 4000 crore perfume market! 8:50 Lets support this craft