“We’ve Never Paid That Much…” Here’s My Reply

“What’s your CPM?” “We’ve never paid that much before.” “Can we start with a one-post test?” If you’ve ever heard any of these from a brand, this episode is your new playbook. Justin and Joe go head-to-head in a live negotiation role-play game — reacting in real time to difficult objections and breaking down exactly how creators should respond. You’ll learn: * Why CPM is the wrong question (and what to say instead) * How to pivot the conversation to Awareness, Repurposing, or Conversion goals (ARC Framework) * What to say when a brand says they’ve worked with “cheaper creators” Whether you're a podcaster, YouTuber, or newsletter writer, this will help you land higher-quality sponsorships. Grab the book to learn all the secrets: https://sponsormagnet.com Want one-on-one guidance? Join Wizard’s Guild: https://wizardsguild.com