SHOCKING : Meesho’s Hidden Superpower has made it a GOLDMINE. It is val***….?: Business Case Study

Dec 3, 2025Channel
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Think School
Think School

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Published7 months ago
Duration14:48
Video IDX0QmjGzoW98
Languageen-IN
CategoryEducation
PrivacyPublic
Made for KidsNo
Video TypeRegular Video

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Views163.5K
Likes6.1K
Comments223
Engagement Rate3.89%
Likes per 100 views3.75
Comments per 1K views1.36

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👉Check out Odoo Invoicing: https://www.odoo.com/r/6Ny ⭐️ Think School’s flagship Communication course with live doubt sessions : https://thethinkschool.com/sp/communication-masterclass/ VIDEO INTRODUCTION: Hi everybody! Meesho has just pulled off a miracle. Before I tell you about the miracle, listen to what Deepinder said about profitability in food delivery. Amazon has an average order value of ₹1200, Flipkart has an AOV of ₹1800, and Meesho is nowhere close at just ₹269. And even though they ship products all across the country, they barely charge an average delivery fee of ₹37 — and somehow they have become profitable. This is absolutely shocking because Deepinder Goyal just told you that they struggle to make money delivering food from a restaurant barely 10–15 kilometers away. So how on earth is Meesho supposed to make money by shipping a product that is half the value of a Zomato order and travels hundreds of kilometers across the country? But even then, miraculously, they have become operationally profitable in 2025 right ahead of their IPO. It looks gimmicky — but also miraculous — when you consider the average order value of just ₹269. This raises three very important questions: Why is Meesho stuck with a cheap order value of ₹269? How are they shipping products all across the country at an average cost of ₹37? And is this a crazy strategy or just a marketing gimmick before the IPO? Also guys, this video is not sponsored by Meesho, and it has nothing to do with the IPO. Before investing in the IPO, please read the DRHP and don’t trust anyone giving financial advice about IPOs. Our Best Indian Business Case Studies: 1. Dhirubhai https://youtu.be/bSx6hDjALkQ?si=wE6PGMgiv7PpHdla 2. Milky mist https://youtu.be/-98fnc4VAo8?si=NtKHTWjvtr_9V8ne 3. Old Monk https://youtu.be/GQPymbqa08A?si=BXhcZhDPXt9wTxO4 4. Waaree https://youtu.be/T1PLEPTbXc4?si=3VbRKyBnd-3Trfqt 5. Blinkit https://youtu.be/OGs2YsqvWDg?si=bZ_AqkdGEsl2X3xW ✅Study Materials: https://investor.meesho.com/ipo-disclosures https://blume.vc/commentaries/cracking-the-code-emerging-monetization-strategies-for-digital-businesses-in-india-2 https://apparelresources.com/business-news/retail/logistics-arm-powers-meeshos-push-towards-profitability/ https://thedailybrief.zerodha.com/p/inside-meeshos-ipo Think School is a Digital School that we all deserved, but never had ►►Check out Think School's Online courses:https://thethinkschool.com/sp/communication-masterclass/ #thinkschool #businesscasestudy #geopolitics Credits: CNN-News 18, WION, NBC News, Money control pro, Business standard, TV18,Business Today, ABC news, CNBC, ET now ,Bloomberg originals, Financial Times, DW documentary, AL Jazeera English, BBC news, Firstpost.

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