What Just Happened - THE END OF HYALURONIC ACID

It look all over for hyaluronic acid in 2026 as the latest launch, the ordinary rice lipids + ectoin micro emulsion looks to be the moisturiser of 2026 and reasons people no longer use hyaluronic acid. Hey guys and welcome back to Mad About Skin where in todays video we are talking the downfall of hyaluronic acid and how in 2026 we might be seeing the end of hyaluronic acid serums in our skincare routine. For years the ordinary hyaluronic acid has been one of the brands bestselling serums but this has all come to an end so what has replaced it. Hyaluronic acid used to be the most popular ingredient in skincare but with sales of hyaluronic acid serums well dont year on year its become clear people are looking for alternatives to hyaluronic acid the new the ordinary rice lipids might just be that. I would love to know what your thoughts are on hyaluronic acid skincare so share with me your hyaluronic acid before and after experiences If you enjoyed this video and would like to see more like it then please let me know by giving it a thumbs up and a like. Products Mentioned: The Ordinary Rice Lipids and Ectoin Microemusion UK: https://go.shopmy.us/p-39690790 US: https://go.shopmy.us/p-39690966 EU: https://go.shopmy.us/p-39690714 CAN: https://go.shopmy.us/p-39690860 Timestamps: 00:00 start 01:02 end of introduction 01:30 hyaluronic acid 2026 02:30 benefits of hyaluronic acid 03:10 do you need a hyaluronic acid serum 04:30 issues with hyaluronic acid 06:45 alternatives to hyaluronic acid 07:20 the ordinary rice lipids + ectoin microemulsion review 10:15 summary Videos Mentioned: Its Over For Retinol https://youtu.be/8z8X05aAbwM The Problem With Niacinamide https://youtu.be/tvyngQqsB58 The Ordinary Rice Lipids Review https://youtu.be/2PNWZxMOTAc Wherever you are in the world I hope you are keeping safe and well and sending you all the love xx Rob #skincare #hyaluronicacid #theordinary Themes In Video: Skincare, skin care, skincare routine, skin care routine, hyaluronic acid, hyaluronic acid serum, hyaluronic acid serum review, hyaluronic acid skincare, hyaluronic acid skin care, hyaluronic acid 2026, does hyaluronic acid work, how to use hyaluronic acid, the ordinary hyaluronic acid, hyaluronic acid the ordinary, the ordinary rice lipids + ectoin microemulsion, mad about skin, madaboutskin, new from the ordinary, the ordinary, the ordinary moisturizer, ectoin,