The Retention Playbook: Turning Players into Fans | RDC 2025

How do top experiences keep players coming back? Hear from the creators of Jailbreak, Evade, Bee Swarm Sim, and Gunfight Arena as they open their playbook on the tactics and systems they use for long-term player retention to keep their communities thriving. Learn their secrets for designing compelling content updates, running unforgettable events, and perfecting LiveOps that transform their experiences into daily destinations. Want to see more Roblox content? SUBSCRIBE to our channel! https://rblx.co/Subscribe-To-Roblox-YouTube Roblox's mission is to bring the world together through play. We enable anyone to imagine, create, and have fun with friends as they explore millions of immersive 3D experiences, all built by a global community of developers. More from Roblox: Official Roblox Website: https://www.roblox.com/ Roblox Blog: https://blog.roblox.com/ Roblox TikTok: https://www.tiktok.com/@roblox Roblox Instagram: https://www.instagram.com/roblox/ Roblox Twitter: https://twitter.com/Roblox Roblox Facebook: https://www.facebook.com/Roblox/