Is Streaming Dead? Raheem DeVaughn on the Future of Music Sales | SWAY’S UNIVERSE

The music industry is changing forever and Raheem DeVaughn is at the forefront of the revolution. In this exclusive conversation, the R&B legend breaks down how he earned 20,000 dollars in just 13 days by cutting out the middleman and going direct to his fans. This is a must-watch for any creator looking to reclaim their power and their profits. Raheem shares his journey from being a national treasure on WHUR 96.3 to becoming a savvy investor and independent powerhouse. He discusses the massive influence of artists like LaRussell and the game-changing platform EVEN, which allows artists to get paid instantly instead of waiting for traditional quarterly label checks. If you are an artist wondering how to navigate the modern music business, this is a masterclass in ownership and innovation. KEY HIGHLIGHTS IN THIS VIDEO 💿 THE POWER OF THE EVEN PLATFORM Learn how this platform is helping artists get even with the music business by offering direct-to-consumer sales and multiple pricing tiers for fans. 📈 THE LARUSSELL BLUEPRINT Raheem explains how he emulated the moves of independent pioneers to cultivate his own success in the digital age. 💰 BREAKING THE TRADITIONAL MODEL Why waiting for record label payouts is a thing of the past and how major conglomerates like Universal Music Group are now trying to adapt to this new landscape. 🔥 INDEPENDENCE AND OWNERSHIP The importance of owning your masters and using tools like United Masters to dictate your own career path and culture. CHAPTERS 0:00 Introduction to Raheem DeVaughn 0:45 The legacy of The Quiet Storm and WHUR 96.3 1:50 How LaRussell pioneered the new music model 3:15 Explaining the EVEN platform and direct-to-consumer sales 5:00 Why major labels are chasing direct-to-consumer tech 6:45 Making 20k in two weeks independently 8:30 The truth about record label payouts and Teddy Riley 10:15 Partnering with Steve Stoute and United Masters 12:00 Final advice for the next generation of artists Are you ready to take control of your music career? Make sure to LIKE this video if you believe in artist independence and SUBSCRIBE for more deep dives into the business of creativity. COMMENT BELOW: Do you think streaming platforms are on their last leg? #RaheemDeVaughn #MusicBusiness #IndependentArtist #EvenBiz #LaRussell #UnitedMasters #MusicIndustry #QuietStorm #DirectToConsumer Subscribe Here! http://bit.ly/SubscribeSU Watch the Best of Sway In The Morning! http://bit.ly/BestOfSITM Check out More From Sway’s Universe http://swaysuniverse.com http://twitter.com/swaysuniverse http://instagram.com/swaysuniverse http://facebook.com/swaysuniverse #SwaysUniverse #SwayInTheMorning #SiriusXM #Shade45 About SWAY’s UNIVERSE Exclusive interviews from Sway Calloway and the Sway In The Morning/ SwaysUniverse.com team with some of today's biggest celebrities, like Kevin Hart, Kanye West, Eminem, Usher, Jessica Alba, Steve Aoki, Torey Lanez, Julia Stiles and so much more. Is Streaming Dead? Raheem DeVaughn on the Future of Music Sales | SWAY’S UNIVERSE https://youtu.be/ZT65iID22ro Sway’s Universe https://www.youtube.com/UCuS96jkLKpTaGB_OWnwZV_A