Holographic displays in retail | Asking AV | ISE 2026

The evolution of flat panel displays into holographic and 3D signage is set to revolutionise retail environments. By adding depth and field of vision, these displays enhance interactivity and wayfinding. With the integration of GenAI, content creation becomes simpler, paving the way for avatars to transform experience centres and signage. This trend is expected to gain momentum, making holographic displays a key component in future retail and signage applications.