Ever wonder what links your TV remote to a MICHELIN tire ?

The answer is Zinc. ⚡ At Michelin, we use zinc oxide as a high-tech "activator." It’s the essential ingredient that cures the rubber, turning it from a raw material into a rugged, high-performance composite that can carry massive loads across the globe. 🚛 But Zinc is also a powerhouse of stored energy. When it isn't helping your tires grip the road, it’s: Powering alkaline batteries 🔋 Galvanizing steel to prevent rust 🛡️ Fortifying breakfast cereals (yes, really!) 🥣 Creating brass for musical instruments 🎺 It’s the quiet element that keeps your gadgets running and your tires rolling. 💥 ➽ Who are we? Michelin, a leading premium brand, is dedicated to sustainably improving the mobility of goods and people by manufacturing and marketing tires and services for every type of vehicle, including airplanes, automobiles, bicycles/motorcycles, earthmovers, farm equipment and trucks. It also offers digital mobility services and publishes travel, hotel and restaurant guides along with maps and itineraries. ➽ On this channel, you will discover insightful tutorials, fascinating explainers, inspiring interviews and exclusive behing the scenes. ➽ Find us also on: Website : https://www.michelin.com/ Instagram : https://www.instagram.com/michelin/ Twitter : https://twitter.com/Michelin Facebook : https://www.facebook.com/MichelinFrance/?brand_redir=233766426820527 Linkedin : https://www.linkedin.com/company/michelin/ Tiktok : https://www.tiktok.com/@themichelinman