The Future of Consumer Behaviours and Retail | KPMG, UK | Matthew Griffin | Futurist Keynote

In this talk for KPMG in London Matthew Griffin #Futurist and Founder of the @311_Institute looks into the future of Artificial Intelligence, Consumer Behaviours, and CPG. CONTENTS 00:00 Introduction 01:19 Agenda Preview 01:50 Just ONE Thing is Changing 02:12 VUCA-MAX 04:02 Market Changing TRENDS 👉 DOWNLOAD THE TRENDS CODEX: www.311institute.com/insights 06:21 Leadership Stats in Today's World 10:16 SEISMIC SHIFTS 10:17 The Traditional CONSUMER JOURNEY 10:37 SEARCH is DEAD 11:47 Agentic Retail 13:07 Consumer DISCOVERY Changes 13:26 Synthetic Retail and Influencers 14:42 New Consumer EXPERIENCES 16:41 CHOICE is an ILLUSION 18:06 AI Becomes the BUYER, Payments and Stablecoins 19:45 Humans are NOT the CUSTOMER Anymore? 21:00 RESHAPING THE WORLD 21:15 Follow the TRENDLINES Not HEADLINES 21:44 ECONOMIC TRENDS, and CONSTANTS 23:00 #China and Global Value Chains (GVC) 26:02 ENVIRONMENTAL #TRENDS 26:03 The Circular Economy, and Recycling 27:36 Sustainable #PACKAGING 28:16 #SUSTAINABILITY is DEAD: Regenerate 29:13 ZERO Everything 30:54 GEOPOLITICAL TRENDS 30:55 Constants 31:35 Global DE-COUPLING 33:43 TARIFF Complexity, Explainer 34:50 WEAKENED #Europe 35:49 SOCIETAL TRENDS 35:51 Constants 36:33 AI and HYPER Personalisation 39:06 Cost of Living IMPACTS, #UK Stats 40:02 LONLINESS Epidemic 40:37 #AI: The TOP 5 2025 USE CASES 41:21 TECHNOLOGICAL TRENDS 41:23 Constants 42:23 #AGI, Definitions 42:50 INTELLIGENCE Transformations, the 'Post-Digital' World 43:52: EVERYTHING Moves to Autonomous 44:24 #CYBER, Overview of the Future 44:48 The 311 Institute Emerging Technology Starburst 👉 DOWNLOAD THE TECHNOLOGY CODEX: www.311institute.com/insights 47:12 CALL TO ACTION 47:17 UNLEARN and MOVE FAST 47:55 ALIGN and DIMINISH 48:33 DECOUPLE and DIVERSIFY 49:08 CLOSE