Inside FIFA’s reform with Mark Goddard
Apr 23, 2026•Channel
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Video Overview
Video Details
Published1 month ago
Duration21:20
Video IDhhawcA3jj-U
Languageen
CategoryEducation
PrivacyPublic
Made for KidsNo
Video TypeRegular Video
Performance Metrics
Views431
Likes18
Comments0
Engagement Rate4.18%
Likes per 100 views4.18
Comments per 1K views0.00
Description
The Risk Culture series with Rachael Johnson moves to video, you can find earlier episodes in the series here: https://insights.zencast.website/
Get CPD points here: https://www.accaglobal.com/learning-and-events/governance-and-control/risk-culture-podcast-series.html
What really happens when you try to bring transparency into a global football transfer system under scrutiny for corruption and governance failures?
In this episode of the Risk Culture series, we speak with Mark Goddard, sports governance consultant about his experience inside FIFA during the mid-2010s reform period, following widely reported issues around bribery, governance and loss of trust. Tasked with helping bring structure and transparency to the global football transfer system, Mark quickly discovered the challenge was far more than technical – it was deeply cultural.
With over 200 national associations and billions of dollars moving across borders, the system exposed what happens when money scales faster than governance.
As he tells us his story, we explore:
• What was structurally broken in the transfer system
• Why transparency creates resistance before it builds trust
• The leadership challenge of driving change in a global organisation
• How to measure what really matters in risk and governance
This episode offers powerful lessons for anyone working in governance, audit, risk or leadership – far beyond the world of sport.
Read the ACCA’s landmark Combatting Fraud report
https://www.accaglobal.com/gb/en/professional-insights/risk/combatting-fraud.html