SAKE PRIDE: Japan’s Global Cultural Treasure　　Aired: January 12, 2026

SAKE PRIDE～世界に誇るニッポンの文化～　2026年1月12日OA 【Program Overview】 Join MC Kenchi Tachibana for a special deep dive into the world of Japanese sake! This program explores the value of sake as a "culture and tradition" crafted through dedication, hard work, passion, and skills honed over generations. Whether you are already a fan or not, you’ll be amazed by the "Sake × ______" collaborations the program reveals ! A culinary researcher and celebrity in the social media sphere, Kenta Shokudo, joins us in the studio to share delicious sake-pairing snacks you will want to try at home! 【Content Highlights】 Sake brewing has officially been recognized as a UNESCO Intangible Cultural Heritage. Once viewed merely as an alcoholic beverage, sake has been elevated to a "cultural legacy." It is now evolving into a world-class tradition that Japan must protect for future generations. From surprising trivia to the tireless efforts of those promoting sake globally, we introduce this craft through various unique lenses. Our main host is the sake-loving "Sake Samurai" , Kenchi Tachibana! 【Cast & Guests】 ● MC: Kenchi Tachibana (EXILE) ● Guest: Yumepote (Yume Kawabata) ● Guest: Kenta Shokudo (Influencer) ● Guest: Yumeno Shirato ● Announcer: Yo Saito (TV Tokyo) 【Translation】 Christopher Hughes (WSET Sake educator, CAPLAN Tokyo & Sake Podcaster, Sake on Air)