New York City restaurant owners on going viral

What if you woke up to thousands of new followers overnight? New York restaurants Border Town, Brown Bag, and Chrissy's Pizza went from small operations to viral sensations. For Pre Shift, our newsletter for the hospitality industry, we asked how they dealt with newfound fame. Presented by Square — — — — — — — — — — — — — — — — — — — — — — — Eater is the go-to resource for food and restaurant obsessives with hundreds of episodes and new series, featuring exclusive access to dining around the world, rich culture, immersive experiences, and authoritative experts. Binge it, watch it, crave it. Subscribe to our YouTube Channel now! http://goo.gl/hGwtF0 Our Video Crew: https://www.eater.com/pages/masthead-video And our podcasts: https://www.eater.com/pages/podcasts