why do we want to be blonde?

Head to http://squarespace.com/minale to save 10% off your first purchase of a website or a domain! ➤ BOOK CLUB / NEWSLETTER https://highbrowclub.org/ https://minale.substack.com/ ➤ PRODUCTION written by Mina Le, Am Wyckoff, and Madison Huizinga edited by Charlee Reiff ➤ SOCIALS Instagram: http://instagram.com/gremlita TikTok: https://www.tiktok.com/@gremlita Letterboxd: http://boxd.it/7YgX ➤ CONTACT Business email: [email protected] ➤ SOURCES https://www.hollywoodreporter.com/tv/tv-news/fx-love-story-streaming-ratings-1236523051/ https://www.cnbc.com/2026/03/18/co-bigelow-nyc-pharmacy-packed-like-sardines-due-to-love-story.html Rankine, Claudia. Just Us: An American Conversation (2020) https://slate.com/human-interest/2016/08/why-are-female-ceos-and-senators-disproportionately-blond-blame-sexism.html Pitman, Joanna, On Blondes (2003) https://www.theguardian.com/theobserver/2001/jul/29/featuresreview.review Vincendeau, Ginette, "Introduction: the ‘blond issue’", Celebrity Issues, Vol. 7 (2016) https://www.tandfonline.com/doi/full/10.1080/00224545.2017.1395791 Barnaby, Conrad, The Blonde: An Illustrated History of the Golden Era from Harlow to Monroe (1999) Golden, Eve, Platinum Girl: The Life and Legends of Jean Harlow (1991) Matz, David C & Hinsz, Verlin B, "Women’s hair as a cue to desired relationship and parenting characteristics" , The Journal of Social Psychology, Vol. 158 (2018) https://www.tandfonline.com/doi/full/10.1080/19392397.2016.1104882#d1e82 https://brightlightsfilm.com/newest-ideas-about-brain-power-hair-color-and-jean-harlow-hollywoods-platinum-blonde/ https://www.allure.com/story/history-of-blonde-hair https://www.glamourmagazine.co.uk/article/hair-theory https://www.popsugar.com/beauty/platinum-blond-hair-cost-receipts-49348169 https://www.refinery29.com/en-us/texas-blonde-maintaining-hair-color-cost https://graziamagazine.com/us/articles/maintain-platinum-blonde-hair-tips-products/ https://www.webmd.com/beauty/what-to-know-about-hair-bleach https://www.thezoereport.com/beauty/hair/how-i-recovered-from-platinum https://www.vogue.com/article/kim-kardashian-platinum-extreme-blonde-hair-chris-appleton https://www.wmagazine.com/culture/kim-kardashian-west-blonde-hair-roots https://people.com/sarah-pidgeons-colorist-carolyn-bessette-kennedys-blonde-hair-love-story-exclusive-11922886 https://www.vogue.co.uk/article/bessette-blonde-hair-trend https://people.com/sarah-pidgeons-colorist-carolyn-bessette-kennedys-blonde-hair-love-story-exclusive-11922886 https://www.russh.com/carolyn-bessette-kennedy-blonde-hair-inspiration/ Samper, A, Yang, Linyun W, & Daniels, Michelle, "Beauty, Effort, and Misrepresentation: How Beauty Work Affects Judgments of Moral Character and Consumer Preferences," Journal of Consumer Research, Vol. 45, Issue 1 (2018) https://doi.org/10.1093/jcr/ucx116 https://news.asu.edu/20180308-discoveries-despite-pressure-look-pretty-asu-study-finds-women-who-work-it-are-judged-being https://ccel.org/ccel/augustine/doctrine/doctrine.xxii_3.html https://www.theguardian.com/education/2024/mar/23/medieval-christian-misogyny-shapes-how-we-judge-women-today-says-scholar https://sites.duke.edu/thelilypad/2025/11/12/performative-femininity-dirt-behind-clean-girl-aesthetic/ https://www.refinery29.com/en-us/high-maintenance-to-be-low-maintenance-beauty-trend https://www.townandcountrymag.com/style/fashion-trends/a7228/carolyn-bessette-kennedy/ https://whyyoushouldcare.substack.com/p/the-internet-has-a-cbk-problem 0:00 - intro 6:38 - the blonde bombshell 18:48 - blondes have more funds 27:26 - "effortless" beauty 33:13 - conclusion