Claude Design: Full Walkthrough. I'm blown away.

I go live and get my hands dirty with Claude Design, Anthropic's new design tool in research preview. Across roughly an hour, I run a real workflow end-to-end: pulling a product idea from Idea Browser, generating wireframes, iterating into visual designs, building a pitch deck, and attempting a 30-second video ad. I share my first reactions in real time and take feedback from the chat. By the end, I land on a clear verdict — best-in-class for wireframes and visuals, weaker for video — and give you a practical sense of where this tool fits in your workflow. Timestamps 00:00 – Intro 00:50 – Claude Design walkthrough 03:48 – Picking a product idea from Idea Browser: Senior Brains 05:54 – Wire-framing Senior Brains 13:54 – Reacting to the generated wireframe 20:44 – Building a pitch deck for Senior Brains 30:39 – Reacting to a pitch deck 34:58 – Reacting to Hi-Fi wireframe 40:40 – Creating a 30-second animated video ad 48:58 – Reacting to animated video ad 58:10 – Final verdict and recommendations Key Points * Claude Design's wireframing is the strongest capability I've seen in a design tool to date, especially the questionnaire that extrapolates like a product manager. * The pitch deck generation nails roughly 90% of the output with minimal input, which saves hours. * Visual design mockups come through clean and usable, ready to iterate with 30 minutes of back-and-forth. * Video generation lands at about a 5/10 — workable as a social post, weaker as a real commercial. * Start with wireframes first to conserve tokens and sharpen feature decisions before committing to high fidelity. Numbered Section Summaries 1. Why I'm Going Live With Claude Design — I open by explaining that YouTube tutorials on Claude Design felt inauthentic, so I want to run a real, unscripted session where you watch me succeed and stumble together. The only way to know a tool is to get your hands dirty. 2. Touring The Landing Page — Claude Design opens up with options for prototypes, slide decks, templates, timeline-based motion design, and design systems. I flag the design system feature as something I want to test later — specifically whether I can import a Figma system or recreate one from a reference like Apple. 3. Picking An Idea Worth Building — I grab a real idea from ideabrowser.com: a gamified brain exercise app for seniors with adaptive difficulty. I name it Senior Brains and use a screenshot of the idea brief as my starting context, so Claude has grounded material to work from. 4. The Wireframe Questionnaire — Before generating anything, Claude Design asks a series of sharp questions: primary device, mascot tone, which screens to mock, how many directions to explore, gamification elements, accessibility baselines, and how prominent the family caregiver should be in the app. I call out the caregiver question specifically — it shows Claude is thinking like a product manager, not a design tool. 5. Wireframes, Low-Fi By Design — I pick lowest fidelity because mid-fi wireframes tend to waste time. Claude generates three distinct directions for phone wireframes, and the conceptual range across directions is legitimately useful for picking a path forward. 6. Visual Designs And The Deck — The jump from wireframes into visual mockups produces strong results, and the auto-generated pitch deck for Senior Brains impresses me the most in the session. The deck alone represents thousands of dollars of value if you priced the equivalent work from a designer. 7. The 30-Second Video Attempt — I ask Claude to generate a 30-second animated ad featuring Ruth (a mom) and Sarah (her daughter) connecting through the app. The first version reads more like a social-feed clip than a TV commercial. I ask for a more cinematic version, and it improves but still falls short of what I had in mind. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com/ LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ The Vibe Marketer - Resources for people into vibe marketing/marketing with AI: https://www.thevibemarketer.com/ FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/