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The Globe and Mail

The Globe and Mail

CA
@globeandmail
5.4K
Video Count
118.4M
Video View
249.0K
Subscriber
#2,259
Canada Rank
#103,636
Global Rank
5.4K
Video Count
118.4M
Video View
249.0K
Subscriber
#2,259
Canada Rank
#103,636
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

The Globe and Mail YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 31.99%
#103.6Kof 323.9K
Falling
🇨🇦Canada Rank
Top 21.75%
#2.3Kof 10.4K
Falling
Main CategoryPeople & Blogs
Global:#7.6KTop 44.5%
Canada:#163Top 25.4%

5.4K

Total Videos

Content Library

118.4M

Total Views

Lifetime Views

249K

Subscribers

Community Size

1.29%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
7.5K
Average Likes per Video
67
Average Comments per Video
29
Recent Performance
2.7K-64%

Upload Analysis

Upload Frequency
Daily
Consistency Score
99%
Subscriber Engagement
3.03%

Best Performing Video

Top performer by views

Iranian leader Khamenei killed in U.S.-Israel air strikes

166.6K

Views

620

Likes

0

Comments

Published: 1 month ago

Needs Improvement

Opportunity for growth

Can Bangladesh make the July revolution stick?

106

Views

2

Likes

0

Comments

Published: 1 week ago

Long Video Statistics

Analysis of 39 long-form videos

39
Long Videos
7.8K
Avg Views
11:24
Avg Duration
+4%
vs All Videos

Duration Distribution

Short Long (1-3 min)20 videos (51%)
Medium (3-10 min)4 videos (10%)
Long (10-30 min)12 videos (31%)
Very Long (30+ min)3 videos (8%)
Total Views
305.3K
Total Likes
2.8K
Total Comments
695

Top Performing Long Video

Iranian leader Khamenei killed in U.S.-Israel air strikes

166.6K views3:413/1/2026

📈 Long Video Insights

• Long videos make up 78% of total content

• Average performance: Better than channel average

• Most common duration: Short Long (1-3 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (39)

Upload Frequency
Every few days
Best Publishing Day
Tuesday10 videos
Best Publishing Hour
10:009 videos
Short Videos

Short Videos (11)

Upload Frequency
Every few days
Best Publishing Day
Friday5 videos
Best Publishing Hour
19:003 videos
Optimal Timing
Best day for long videos:Tuesday
Best hour for long videos:10:00
Best day for shorts:Friday
Best hour for shorts:19:00
Content Strategy
Long video frequency:Every few days
Short video frequency:Every few days
Content ratio:78% long, 22% short

Top Channel Categories

Content distribution across 8 main categories

👥

Society

41
videos
51% of contentAvg: 8K
-70% growthlast 30 days
🏛️

Politics

25
videos
31% of contentAvg: 11.8K
-70% growthlast 30 days
📁

Lifestyle Sociology

4
videos
5% of contentAvg: 6.8K
+1227% growthlast 30 days
📁

Health

3
videos
4% of contentAvg: 490
+68% growthlast 30 days
🧠

Knowledge

2
videos
3% of contentAvg: 7K
+0% growthlast 30 days
🎬

Entertainment

2
videos
3% of contentAvg: 2.9K
+0% growthlast 30 days
📁

Hobby

2
videos
3% of contentAvg: 12.6K
+0% growthlast 30 days
📁

Military

1
videos
1% of contentAvg: 8.1K
+0% growthlast 30 days

Category Distribution

8
Categories
Society
51%
Politics
31%
Lifestyle Sociology
5%
Health
4%
Knowledge
3%
Entertainment
3%
Hobby
3%
Military
1%

Performance Rankings

👑
Hobby
2 videos
12.6K
+0%
🥈
Politics
25 videos
11.8K
-70%
🥉
Military
1 videos
8.1K
+0%
🏅
Society
41 videos
8K
-70%
🏅
Knowledge
2 videos
7K
+0%
🏅
Lifestyle Sociology
4 videos
6.8K
+1227%
🏅
Entertainment
2 videos
2.9K
+0%
🏅
Health
3 videos
490
+68%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Society dominates with 51% of content

Best Performer

Hobby has highest avg views

Fastest Growing

Lifestyle Sociology shows strongest growth

Top Video Tags

Most used tags across 83 tag instances

#news canada

1

Content

49
videos
7.5K
68
30
-53%
59% usage

#united states

2

Content

6
videos
7.7K
46
63
-84%
7% usage

#iran

3

Content

3
videos
56.1K
211
1
-98%
4% usage

#trump

Content

3
videos
65.6K
258
93
+0%
4% usage

#artemis

Content

2
videos
3.8K
74
8
+100%
2% usage

#moon

Content

2
videos
3.8K
74
8
+100%
2% usage

#ndp

Content

2
videos
7.6K
51
100
+100%
2% usage

#avi lewis

Content

2
videos
7.6K
51
100
+100%
2% usage

#fuel

Content

2
videos
820
7
2
+481%
2% usage

Content Tags

15 tags in category

#news canada
49
-53%
#united states
6
-84%
#iran
3
-98%
#trump
3
+0%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#news canadaTop 1497.5K1.30%-53%13/100
#united statesTop 267.7K1.41%-84%14/100
#iranTop 3356.1K0.38%-98%4/100
#trump365.6K0.53%+0%6/100
#artemis23.8K2.17%+100%22/100
#moon23.8K2.17%+100%22/100
#ndp27.6K1.99%+100%20/100
#avi lewis27.6K1.99%+100%20/100
#fuel28201.10%+481%11/100
#oil28201.10%+481%11/100
#shipping27040.71%+0%7/100
#world24K0.70%+0%7/100
#mexico24.4K0.82%+0%8/100
#president donald trump27.3K1.38%+0%14/100
#supreme court222K1.41%+0%14/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#news canada - Highest usage49 videos
#trump - Best avg views65.6K
#fuel - Fastest growing+481%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#fuel shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

Iranian leader Khamenei killed in U.S.-Israel air strikes
#1

Iranian leader Khamenei killed in U.S.-Israel air strikes

166.6K166.6K1 month ago
Trump calls Supreme Court justices a 'disgrace' after tariff rejection
#2

Trump calls Supreme Court justices a 'disgrace' after tariff rejection

29.7K29.7K1 month ago
Where did the viral Project Hail Mary cardigan come from?
#3

Where did the viral Project Hail Mary cardigan come from?

24.6K24.6K2 weeks ago
U.S. Supreme Court rejects Trump's global tariffs
#4

U.S. Supreme Court rejects Trump's global tariffs

14.3K14.3K1 month ago
What would a stronger trade relationship with Mexico look like?
#5

What would a stronger trade relationship with Mexico look like?

13.3K13.3K1 month ago

Most Liked Videos

Top 5 by like count

Where did the viral Project Hail Mary cardigan come from?
#1

Where did the viral Project Hail Mary cardigan come from?

69524.6K2 weeks ago
Iranian leader Khamenei killed in U.S.-Israel air strikes
#2

Iranian leader Khamenei killed in U.S.-Israel air strikes

620166.6K1 month ago
What would a stronger trade relationship with Mexico look like?
#3

What would a stronger trade relationship with Mexico look like?

16613.3K1 month ago
'Miracle' more weren't killed in Air Canada crash: aviation expert
#4

'Miracle' more weren't killed in Air Canada crash: aviation expert

15111.4K2 weeks ago
Trump calls Supreme Court justices a 'disgrace' after tariff rejection
#5

Trump calls Supreme Court justices a 'disgrace' after tariff rejection

15129.7K1 month ago

Most Commented Videos

Top 5 by comment count

Trump calls Supreme Court justices a 'disgrace' after tariff rejection
#1

Trump calls Supreme Court justices a 'disgrace' after tariff rejection

27329.7K1 month ago
Carney won’t ‘rule out’ Canadian military involvement in Middle East
#2

Carney won’t ‘rule out’ Canadian military involvement in Middle East

2308.1K1 month ago
Carney: Canada's support of strikes on Iran taken 'with regret'
#3

Carney: Canada's support of strikes on Iran taken 'with regret'

16712.5K1 month ago
Can the NDP's new leader turn the tide for Canada's left?
#4

Can the NDP's new leader turn the tide for Canada's left?

15812.3K1 week ago
U.S. Supreme Court rejects Trump's global tariffs
#5

U.S. Supreme Court rejects Trump's global tariffs

9714.3K1 month ago

Highest Engagement

Top 5 by engagement rate

What Canada needs to learn from Alabama
#1

What Canada needs to learn from Alabama

4.71%9771 month ago
How the war against Iran is choking global energy supply
#2

How the war against Iran is choking global energy supply

3.80%8691 month ago
Céline Dion announces 10 comeback concerts in Paris
#3

Céline Dion announces 10 comeback concerts in Paris

3.69%3.3K1 week ago
Carney won’t ‘rule out’ Canadian military involvement in Middle East
#4

Carney won’t ‘rule out’ Canadian military involvement in Middle East

3.67%8.1K1 month ago
Canada's North puts solar to the test with subarctic temps
#5

Canada's North puts solar to the test with subarctic temps

3.60%6671 month ago

Performance Summary

Peak performance metrics across all categories

Highest Views
166.6K
Iranian leader Khamenei killed...
Highest Likes
695
Where did the viral Project Ha...
Most Comments
273
Trump calls Supreme Court just...
Best Engagement
4.7%
What Canada needs to learn fro...

Multi-Category Champions

Top performers across multiple categories

Trump calls Supreme Court justices a 'disgrace' after tariff rejection
👑
Trump calls Supreme Court justices a 'disgrace' after tariff rejection
viewslikescomments
29.7K151
Iranian leader Khamenei killed in U.S.-Israel air strikes
🥇
Iranian leader Khamenei killed in U.S.-Israel air strikes
viewslikes
166.6K620
Where did the viral Project Hail Mary cardigan come from?
🏆
Where did the viral Project Hail Mary cardigan come from?
viewslikes
24.6K695

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 7.5K views per video
1.29% overall engagement rate
daily upload schedule
99% consistency in uploads

Optimization Opportunities

Consider improving engagement strategies
Focus on subscriber retention and activation
Analyze top-performing content for successful patterns