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The Project

The Project

AU
@theprojecttv
12.1K
Video Count
234.3M
Video View
313.0K
Subscriber
#1,198
Australia Rank
#94,359
Global Rank
12.1K
Video Count
234.3M
Video View
313.0K
Subscriber
#1,198
Australia Rank
#94,359
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

The Project YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 29.13%
#94.4Kof 323.9K
Falling
🇦🇺Australia Rank
Top 14.73%
#1.2Kof 8.1K
Falling
Main CategoryPeople & Blogs
Global:#7.1KTop 41.2%
Australia:#73Top 15.4%

12.1K

Total Videos

Content Library

234.3M

Total Views

Lifetime Views

313K

Subscribers

Community Size

1.31%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
6K
Average Likes per Video
68
Average Comments per Video
10
Recent Performance
1.5K-75%

Upload Analysis

Upload Frequency
Daily
Consistency Score
99%
Subscriber Engagement
1.92%

Best Performing Video

Top performer by views

CEO of McDonald’s getting rinsed online for this Big Arch Burger review #shorts

174.8K

Views

1.5K

Likes

388

Comments

Published: 1 month ago

Needs Improvement

Opportunity for growth

G Flip's returned home to Australia for their biggest show yet!

106

Views

1

Likes

0

Comments

Published: 1 month ago

Long Video Statistics

Analysis of 23 long-form videos

23
Long Videos
3.1K
Avg Views
1:30
Avg Duration
-49%
vs All Videos

Duration Distribution

Short Long (1-3 min)22 videos (96%)
Medium (3-10 min)0 videos (0%)
Long (10-30 min)1 videos (4%)
Very Long (30+ min)0 videos (0%)
Total Views
70.3K
Total Likes
1.1K
Total Comments
89

Top Performing Long Video

Driver caught lying to judge in virtual court hearing #shorts

26.4K views1:273/27/2026

📈 Long Video Insights

• Long videos make up 46% of total content

• Average performance: Lower than channel average

• Most common duration: Short Long (1-3 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (23)

Upload Frequency
Every few days
Best Publishing Day
Tuesday6 videos
Best Publishing Hour
08:008 videos
Short Videos

Short Videos (27)

Upload Frequency
Daily
Best Publishing Day
Wednesday8 videos
Best Publishing Hour
00:006 videos
Optimal Timing
Best day for long videos:Tuesday
Best hour for long videos:08:00
Best day for shorts:Wednesday
Best hour for shorts:00:00
Content Strategy
Long video frequency:Every few days
Short video frequency:Daily
Content ratio:46% long, 54% short

Top Channel Categories

Content distribution across 15 main categories

👥

Society

22
videos
34% of contentAvg: 3.1K
+231% growthlast 30 days
🏛️

Politics

11
videos
17% of contentAvg: 2.9K
+2% growthlast 30 days
🎬

Entertainment

8
videos
12% of contentAvg: 1.5K
+149% growthlast 30 days
📁

Lifestyle Sociology

5
videos
8% of contentAvg: 35.6K
-98% growthlast 30 days
📁

Sport

4
videos
6% of contentAvg: 2.1K
+13% growthlast 30 days
📁

Pet

3
videos
5% of contentAvg: 915
+49% growthlast 30 days
🎥

Film

2
videos
3% of contentAvg: 3K
+0% growthlast 30 days
📁

Television Program

2
videos
3% of contentAvg: 923
+0% growthlast 30 days
🎵

Music

2
videos
3% of contentAvg: 2.9K
+0% growthlast 30 days
📁

Performing Arts

1
videos
2% of contentAvg: 1.3K
+0% growthlast 30 days
📁

Vehicle

1
videos
2% of contentAvg: 14.2K
+0% growthlast 30 days
📁

Golf

1
videos
2% of contentAvg: 1.6K
+0% growthlast 30 days
📁

Hobby

1
videos
2% of contentAvg: 817
+0% growthlast 30 days
📁

Pop Music

1
videos
2% of contentAvg: 5.8K
+0% growthlast 30 days
📁

Food

1
videos
2% of contentAvg: 174.8K
+0% growthlast 30 days

Category Distribution

15
Categories
Society
34%
Politics
17%
Entertainment
12%
Lifestyle Sociology
8%
Sport
6%
Pet
5%
Film
3%
Television Program
3%
Music
3%
Performing Arts
2%
Vehicle
2%
Golf
2%
Hobby
2%
Pop Music
2%
Food
2%

Performance Rankings

👑
Food
1 videos
174.8K
+0%
🥈
Lifestyle Sociology
5 videos
35.6K
-98%
🥉
Vehicle
1 videos
14.2K
+0%
🏅
Pop Music
1 videos
5.8K
+0%
🏅
Society
22 videos
3.1K
+231%
🏅
Film
2 videos
3K
+0%
🏅
Music
2 videos
2.9K
+0%
🏅
Politics
11 videos
2.9K
+2%
🏅
Sport
4 videos
2.1K
+13%
🏅
Golf
1 videos
1.6K
+0%
🏅
Entertainment
8 videos
1.5K
+149%
🏅
Performing Arts
1 videos
1.3K
+0%
🏅
Television Program
2 videos
923
+0%
🏅
Pet
3 videos
915
+49%
🏅
Hobby
1 videos
817
+0%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Society dominates with 34% of content

Best Performer

Food has highest avg views

Fastest Growing

Society shows strongest growth

Top Video Tags

Most used tags across 72 tag instances

#the project

1

Content

8
videos
896
9
4
+0%
11% usage

#project

2

Content

8
videos
896
9
4
+0%
11% usage

#news

3

Content

8
videos
896
9
4
+0%
11% usage

#australian news

Content

8
videos
896
9
4
+0%
11% usage

#latest news today

Content

8
videos
896
9
4
+0%
11% usage

#breaking news

Content

8
videos
896
9
4
+0%
11% usage

#australia

Content

8
videos
896
9
4
+0%
11% usage

#2026 midterms

Content

2
videos
3.5K
23
2
+0%
3% usage

#donald trump

Content

2
videos
3.5K
23
2
+0%
3% usage

Content Tags

15 tags in category

#the project
8
+0%
#project
8
+0%
#news
8
+0%
#australian news
8
+0%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#the projectTop 188961.45%+0%15/100
#projectTop 288961.45%+0%15/100
#newsTop 388961.45%+0%15/100
#australian news88961.45%+0%15/100
#latest news today88961.45%+0%15/100
#breaking news88961.45%+0%15/100
#australia88961.45%+0%15/100
#2026 midterms23.5K0.71%+0%7/100
#donald trump23.5K0.71%+0%7/100
#republican party23.5K0.71%+0%7/100
#state of the union23.5K0.71%+0%7/100
#trump sotu 202623.5K0.71%+0%7/100
#trump approval ratings23.5K0.71%+0%7/100
#trump midterm elections23.5K0.71%+0%7/100
#trump news today23.5K0.71%+0%7/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#the project - Highest usage8 videos
#2026 midterms - Best avg views3.5K
#the project - Fastest growing+0%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#the project shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

CEO of McDonald’s getting rinsed online for this Big Arch Burger review #shorts
#1

CEO of McDonald’s getting rinsed online for this Big Arch Burger review #shorts

174.8K174.8K1 month ago
Driver caught lying to judge in virtual court hearing #shorts
#2

Driver caught lying to judge in virtual court hearing #shorts

26.4K26.4K2 weeks ago
Truck attempts U-Turn on major US highway #shorts
#3

Truck attempts U-Turn on major US highway #shorts

14.2K14.2K2 weeks ago
Are We On The Brink Of World War 3?
#4

Are We On The Brink Of World War 3?

11.1K11.1K1 month ago
Backstreet Boys announce additional Las Vegas Sphere dates for 2026 #shorts
#5

Backstreet Boys announce additional Las Vegas Sphere dates for 2026 #shorts

5.8K5.8K1 month ago

Most Liked Videos

Top 5 by like count

CEO of McDonald’s getting rinsed online for this Big Arch Burger review #shorts
#1

CEO of McDonald’s getting rinsed online for this Big Arch Burger review #shorts

1.5K174.8K1 month ago
Driver caught lying to judge in virtual court hearing #shorts
#2

Driver caught lying to judge in virtual court hearing #shorts

76726.4K2 weeks ago
In good news for the world it looks like an older monkey is looking after Punch
#3

In good news for the world it looks like an older monkey is looking after Punch

1435.3K1 month ago
Are We On The Brink Of World War 3?
#4

Are We On The Brink Of World War 3?

12011.1K1 month ago
#shorts
#5

#shorts

853.5K1 month ago

Most Commented Videos

Top 5 by comment count

CEO of McDonald’s getting rinsed online for this Big Arch Burger review #shorts
#1

CEO of McDonald’s getting rinsed online for this Big Arch Burger review #shorts

388174.8K1 month ago
What will happen to Kyle & Jackie O's $200 million payday?
#2

What will happen to Kyle & Jackie O's $200 million payday?

273051 month ago
Driver caught lying to judge in virtual court hearing #shorts
#3

Driver caught lying to judge in virtual court hearing #shorts

2426.4K2 weeks ago
Are We On The Brink Of World War 3?
#4

Are We On The Brink Of World War 3?

1911.1K1 month ago
Truck attempts U-Turn on major US highway #shorts
#5

Truck attempts U-Turn on major US highway #shorts

1714.2K2 weeks ago

Highest Engagement

Top 5 by engagement rate

What will happen to Kyle & Jackie O's $200 million payday?
#1

What will happen to Kyle & Jackie O's $200 million payday?

12.13%3051 month ago
First Trump Casualty - Kristi Noem becomes first Trump cabinet member to be axed
#2

First Trump Casualty - Kristi Noem becomes first Trump cabinet member to be axed

6.81%1911 month ago
Conflict Costs. Will our wallets soon take a hit?
#3

Conflict Costs. Will our wallets soon take a hit?

5.51%1271 month ago
Driver caught lying to judge in virtual court hearing #shorts
#4

Driver caught lying to judge in virtual court hearing #shorts

2.99%26.4K2 weeks ago
Kylie Minogue confirmed for 2026 AFL Grand Final #shorts
#5

Kylie Minogue confirmed for 2026 AFL Grand Final #shorts

2.77%2.3K1 week ago

Performance Summary

Peak performance metrics across all categories

Highest Views
174.8K
CEO of McDonald’s getting rins...
Highest Likes
1.5K
CEO of McDonald’s getting rins...
Most Comments
388
CEO of McDonald’s getting rins...
Best Engagement
12.1%
What will happen to Kyle & Jac...

Multi-Category Champions

Top performers across multiple categories

Driver caught lying to judge in virtual court hearing #shorts
👑
Driver caught lying to judge in virtual court hearing #shorts
viewslikescommentsengagement
26.4K767
CEO of McDonald’s getting rinsed online for this Big Arch Burger review #shorts
🥇
CEO of McDonald’s getting rinsed online for this Big Arch Burger review #shorts
viewslikescomments
174.8K1.5K
Are We On The Brink Of World War 3?
🏆
Are We On The Brink Of World War 3?
viewslikescomments
11.1K120

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 6K views per video
1.31% overall engagement rate
daily upload schedule
99% consistency in uploads

Optimization Opportunities

Consider improving engagement strategies
Focus on subscriber retention and activation
Analyze top-performing content for successful patterns