Justin Moore

Your Follower Count Isn't What Sponsors Are Buying

How Elizabeth turned 4,000 Instagram followers into $10,000 in sponsorships in under two months — without a big platform, a media kit, or any sponsorship experience before meeting Justin. * Why year one and year two of her live event barely broke even (and what changed in year three) * The "marketing consultant mindset" that separates creators who keep sponsors from creators who lose them * Why 30-35 cold pitches converted to zero deals — and what finally worked instead * How to pitch retention campaigns instead of conversion when your audience is small * The 3-tier sponsorship package structure that made it easy for brands to say yes Elizabeth is a business coach based in Virginia who runs an annual in-person event in Virginia Beach. Three years in, and this was the first year her event turned a real profit — all because of the sponsorships she landed after meeting Justin at a mastermind. Grab my book, Sponsor Magnet, to learn how to transform your influence into income: https://sponsormagnet.com Want one-on-one sponsorship coaching? Join Wizard's Guild: https://wizardsguild.com 0:00 From 4K Followers to $10K in Sponsorships 1:01 Meeting Justin and Going to Sponsor Games 1:48 Year One: Beginner's Luck 2:16 Year Two: The Lessons in Failure 4:50 The Marketing Consultant Mindset 7:28 Breaking Down the Event's Profit and Loss 9:19 No Creator Is Too Small 10:23 Structuring Sponsorship Packages 13:20 Pitching Retention Over Conversion 16:01 The Marketing Push That Filled the Room For collaborations or partnerships, shoot us a note: [email protected]