Sahil Khanna

Don't Start a Clothing Brand Before Watching This ! #Founderunfiltered | Ft. @ajmerafashionsurat

Can you really start a clothes business with low investment? In this episode, I sit with Ajay Ajmera, founder of Ajmera Fashion, Surat, to understand the real business model behind India’s textile and saree market. Ajay Ajmera shares his complete story — from coming to Surat in 1992, working in the textile industry for 19 years, leaving a high-paying job, facing losses, using YouTube and influencers, and finally building Ajmera Fashion into a trusted name for small retailers, women entrepreneurs, and clothing business owners across India. In this podcast, we discuss how the Surat textile market works, how sarees, lehengas, kurtis and other garments are manufactured, how wholesale pricing works, how small retailers can buy directly from Surat, and how beginners can start a clothing business from home. If you are planning to start a saree business, kurti business, boutique, ladies wear shop, reselling business, or wholesale clothing business, this episode will give you practical clarity. In This Podcast, You Will Learn How Surat textile market actually works How sarees and lehengas are manufactured How to start a clothing business with low investment How Ajmera Fashion became popular among small retailers How social media helped Ajmera Fashion grow How women can start a clothes business from home What mistakes new clothing business owners should avoid How wholesale pricing, MOQ, variety and margins work Why direct sourcing from Surat can change your profit margin The founder story of Ajay Ajmera and Ajmera Fashion Buy Our Course: https://lapaas.com/solopreneur.html Or Contact 9540065704 (On working hours, else WhatsApp) Follow us on X- https://x.com/Intellectualins Follow me on Instagram- https://www.instagram.com/intellectualindies/?hl=en Join our whatsapp channel for Latest Updates in the news- https://whatsapp.com/channel/0029Va4ra9d3LdQQCLgqsk3g 👉🏻Download Our App Android- https://play.google.com/store/apps/details?id=com.edrilla.app Ios- https://apps.apple.com/in/app/edrilla-business-booster/id6751890495 Understand your personality and how it affects your career and relationships. Take our free personality test- https://lapaas.com/personality-test/ Connect With Ajmera Fashion- Website- https://www.ajmerafashion.com Youtube- https://www.youtube.com/@ajmerafashionsurat Instagram- https://www.instagram.com/ajmerafashion/ Facebook- https://www.facebook.com/ajmerafashionofficial Linkedin- https://www.linkedin.com/company/ajmerafashionofficial For Business Enquiry or Collaboration, Mail Us at [email protected] or Call at 95400 65704 Buy our course - https://lapaas.com/ Or Contact 9540065704 (On working hours, else WhatsApp) 👉🏻Consultation- https://lapaas.com/ 👉🏻Download Our App https://play.google.com/store/apps/details?id=com.edrilla.app Timestamp- 00:00 - Introduction 00:46 - Ajay Ajmera's Background and Journey 01:59 - Early Career in Surat 03:18 - Leaving the Job to Start Own Business 05:12 - Challenges and Initial Investment 06:22 - Understanding Surat's Textile Ecosystem 08:08 - Modern Machinery vs. Traditional Handwork 11:40 - The Step-by-Step Manufacturing Process 18:50 - Printing and Dyeing Processes Explained 21:40 - How Lehengas are Made 31:30 - Role of Social Media in Business Growth 36:18 - Facing Financial Hardships and Bouncing Back 46:08 - Building a Retail Network and Franchising 47:22 - Revenue, Profits, and IPO Plans 55:18 - Why Clothing Business is Easier to Manage 58:12 - Handling Inventory and Dead Stock 1:02:30 - Importance of Location and Brand Trust 1:05:15 - Final Advice for Aspiring Entrepreneurs #ajmerafashion #clothesbusiness #surattextilemarket #sareebusiness #businesspodcast #sahilkhanna #wholesalebusinessideas #businessideas #womenentrepreneurship #retailbusiness 👉🏻 Join this channel to get access to perks: https://www.youtube.com/channel/UC_s0g4QdprLkyyN2MDpef7Q/join 👉🏻Follow Other Channels ✔️ Lapaas Voice - https://www.youtube.com/@lapaasvoice ✔️ Sahil Khanna Talk Show- https://www.youtube.com/@sahilkhannashow ✔️ Lapaas Tech - https://www.youtube.com/@lapaastech ✔️ Ask Sahil Khanna- https://www.youtube.com/@AskSahilKhanna ✔️ Sahil Khanna- https://www.youtube.com/@SahilKhannaa 👉🏻Follow Sahil Khanna ✔️Instagram- https://www.instagram.com/intellectualindies/ ✔️Twitter- https://twitter.com/intellectualins ✔️Facebook Page- https://www.facebook.com/IntellectualIndies 👉🏻Our Top Rated Playlist- ✔️Problem Solving Masterclass https://youtube.com/playlist?list=PLd9tDukllEeq9hZ5Q36v96QyxRfEUZ4Y2&si=f2AseikIPtKLFpTo ✔️Digital Marketing For Businesses https://youtube.com/playlist?list=PLd9tDukllEeqGmf5D5OycdZJshPe11J2N&si=Que1VMO8p3kx-Fpb ✔️Founders Unfiltered https://youtube.com/playlist?list=PLd9tDukllEeqfbq1dKXwXboq4yrr0LJhz&si=6kQtG1z_hTOutmQ9 ✔️Founder’s Playbook https://youtube.com/playlist?list=PLd9tDukllEeqisRQ_MdLDG5rlb-h8CKNZ&si=5mLmmGHjxn2bhXYN