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LEGO

LEGO

GB
@lego
Kids & Family
49.0K
Video Count
27.7B
Video View
21.5M
Subscriber
#15
United Kingdom Rank
#566
Global Rank
LEGO YouTube channel subscribers:21,500,000- Seelive statisticsand growth insights below.

LEGO YouTube Statistics & Analytics

Subscribers
21.5M
Total Views
27.7B
Videos
49.0K
Activity
Unknown

LEGO Content Analysis

Content Type Distribution

Long videosLong
72%
1367 videos
ShortsShorts
28%
519 videos

📽️ This channel specializes in long-form videos. Deep dives and comprehensive content perform well here.

Content Categories

Primary CategoryFilm & Animation
76%
Film & Animation
1425(76%)
Entertainment
461(24%)

🎯 Primary focus: Film & Animation with 1425 videos (76% of categorized content).

Latest Video

Short video
POV: You thought this was a peaceful farm 🐔🌾
0:18
New

POV: You thought this was a peaceful farm 🐔🌾

7.3K
Views
273
Likes
1 day ago
Published

The LEGO Minecraft Chicken Mounts are choosing CHAOS. 🐣 Hatch something wild in the new free add-on for Minecraft – available now! #LEGO #Minecraft #LEGOMinecraft Subscribe to the LEGO channel: https://bit.ly/LEGOOfficial Welcome to the official LEGO channel where everything is awesome! This is the home for all your latest LEGO movies, animations and series from your favorite LEGO themes such as LEGO NINJAGO, LEGO Star Wars, The LEGO Batman Movie, LEGO Minecraft, LEGO Marvel Super Heroes, LEGO DC Super Heroes, LEGO City, LEGO Friends and many more to come in exclusive episodes and stop motion videos. You can also find hundreds of LEGO songs and LEGO movie trailers. And that’s not all! – you can be one of the first to discover our cool new sets with exclusive behind the scenes LEGO Designer videos. Become a LEGO® Insiders Club member and get insider access to how-to videos, building challenges and unlockable trophies. Join now: https://lego.build/Signup

LEGO LEGOS LEGO sets

Top 5 Videos

See Top Film & Animation YouTube Channels in United Kingdom

Compare this channel with the leading Film & Animation creators in United Kingdom.

Ranking: United KingdomCategory: Film & AnimationCategory Focus: 76%
Open ranking

LEGO Channel Snapshot

Score: 4.4/10

A high-level snapshot of content cadence, library size, and consistency derived from this channel's recent uploads.

Overall Score
4.4
Consistency
95%
Cadence
2-3/wk
Library
50

Growth Potential

5.7/10

Library of 50 videos with ~8.0K avg views per upload. Combined size + reach signal suggests steady building.

Audience Engagement

6.4/10

Avg engagement rate of 3.81% (likes + comments / views) across 50 videos. Healthy — at or above the ~3% baseline.

Niche Specialization

1.2/10

35% of recent videos cluster in Entertainment. Generalist mix — niche consolidation often unlocks growth at this stage.

Suggested Actions

Recommendations grouped by typical impact for channels at this stage

  1. 1
    Increase upload frequency to 2-3 videos per week
    High ImpactCadence
  2. 2
    Focus on SEO optimization for better discoverability
    High ImpactSEO
  3. 3
    Analyze top-performing content for pattern replication
    MediumStrategy
  4. 4
    Increase community engagement through comments and polls
    MediumEngagement

Frequently Asked Questions About LEGO

Data Source & Accuracy

Source: YouTube Data API v3
Accuracy: Real-time statistics from official YouTube API
Data is updated hourly and sourced directly from official APIs to ensure accuracy and reliability.

Data from YouTube Data API v3 • Updated hourly • Last updated: 09:43 AM