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Isha Borah

Isha Borah

IN
@ishaborah03
271
Video Count
1.3B
Video View
1.8M
Subscriber
#6,808
India Rank
#30,054
Global Rank
271
Video Count
1.3B
Video View
1.8M
Subscriber
#6,808
India Rank
#30,054
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

Isha Borah YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 9.28%
#30.1Kof 323.9K
Falling
🇮🇳India Rank
Top 30.88%
#6.8Kof 22K
Falling
Main CategoryHowto & Style
Global:#7.6KTop 17.2%
India:#1.4KTop 41.3%

271

Total Videos

Content Library

1.3B

Total Views

Lifetime Views

1.8M

Subscribers

Community Size

2.86%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
690.7K
Average Likes per Video
19.6K
Average Comments per Video
74
Recent Performance
275.4K-60%

Upload Analysis

Upload Frequency
Bi-weekly
Consistency Score
93%
Subscriber Engagement
37.54%

Best Performing Video

Top performer by views

Happy Bihu ❤️ #assameseattire #mekhelasador #oxomiya

4.3M

Views

95.7K

Likes

562

Comments

Published: 11 months ago

Needs Improvement

Opportunity for growth

My Everything shower routine | Sunday reset | Selfcare Sundays | Skincare + Haircare

4.9K

Views

179

Likes

26

Comments

Published: 8 months ago

Long Video Statistics

Analysis of 3 long-form videos

3
Long Videos
63.1K
Avg Views
6:10
Avg Duration
-91%
vs All Videos

Duration Distribution

Short Long (1-3 min)1 videos (33%)
Medium (3-10 min)1 videos (33%)
Long (10-30 min)1 videos (33%)
Very Long (30+ min)0 videos (0%)
Total Views
189.4K
Total Likes
4.9K
Total Comments
82

Top Performing Long Video

This color palette 🤌🏻 #sareedraping #colorcombinations #summeroutfits

160.9K views0:163/21/2026

📈 Long Video Insights

• Long videos make up 6% of total content

• Average performance: Lower than channel average

• Most common duration: Short Long (1-3 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (3)

Upload Frequency
Irregular
Best Publishing Day
Monday1 videos
Best Publishing Hour
14:002 videos
Short Videos

Short Videos (47)

Upload Frequency
Bi-weekly
Best Publishing Day
Thursday12 videos
Best Publishing Hour
14:009 videos
Optimal Timing
Best day for long videos:Monday
Best hour for long videos:14:00
Best day for shorts:Thursday
Best hour for shorts:14:00
Content Strategy
Long video frequency:Irregular
Short video frequency:Bi-weekly
Content ratio:6% long, 94% short

Top Channel Categories

Content distribution across 5 main categories

📁

Lifestyle Sociology

50
videos
50% of contentAvg: 690.7K
-77% growthlast 30 days
📁

Fashion

39
videos
39% of contentAvg: 726.6K
-78% growthlast 30 days
📁

Hobby

10
videos
10% of contentAvg: 659.4K
+0% growthlast 30 days
📁

Music Of Asia

1
videos
1% of contentAvg: 511.3K
+0% growthlast 30 days
📁

Food

1
videos
1% of contentAvg: 23.6K
+0% growthlast 30 days

Category Distribution

5
Categories
Lifestyle Sociology
50%
Fashion
39%
Hobby
10%
Music Of Asia
1%
Food
1%

Performance Rankings

👑
Fashion
39 videos
726.6K
-78%
🥈
Lifestyle Sociology
50 videos
690.7K
-77%
🥉
Hobby
10 videos
659.4K
+0%
🏅
Music Of Asia
1 videos
511.3K
+0%
🏅
Food
1 videos
23.6K
+0%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Lifestyle Sociology dominates with 50% of content

Best Performer

Fashion has highest avg views

Fastest Growing

Hobby shows strongest growth

Most Viewed Videos

Top 5 by view count

Happy Bihu ❤️ #assameseattire #mekhelasador #oxomiya
#1

Happy Bihu ❤️ #assameseattire #mekhelasador #oxomiya

4.3M4.3M11 months ago
Devsena drape 🌸 #sareedraping #festivewear #drapingideas
#2

Devsena drape 🌸 #sareedraping #festivewear #drapingideas

3.5M3.5M7 months ago
Oh to be a desi girl 🤌🏻🌸 #indiansuits #shararasuit #festivewear #festivelook
#3

Oh to be a desi girl 🤌🏻🌸 #indiansuits #shararasuit #festivewear #festivelook

3.1M3.1M7 months ago
That “Param Sundari” outfit ✨ #festivewear #embellishedlook #styleinspo
#4

That “Param Sundari” outfit ✨ #festivewear #embellishedlook #styleinspo

2.5M2.5M7 months ago
Would you try this dupatta style 🩷
#5

Would you try this dupatta style 🩷

2.2M2.2M6 months ago

Most Liked Videos

Top 5 by like count

Happy Bihu ❤️ #assameseattire #mekhelasador #oxomiya
#1

Happy Bihu ❤️ #assameseattire #mekhelasador #oxomiya

95.7K4.3M11 months ago
Devsena drape 🌸 #sareedraping #festivewear #drapingideas
#2

Devsena drape 🌸 #sareedraping #festivewear #drapingideas

65.8K3.5M7 months ago
Oh to be a desi girl 🤌🏻🌸 #indiansuits #shararasuit #festivewear #festivelook
#3

Oh to be a desi girl 🤌🏻🌸 #indiansuits #shararasuit #festivewear #festivelook

58.3K3.1M7 months ago
Would you try this dupatta style 🩷
#4

Would you try this dupatta style 🩷

55.5K2.2M6 months ago
Janmashtami Ready with my babies 🍯 #grmw #festivewear #ootd #lehengasaree
#5

Janmashtami Ready with my babies 🍯 #grmw #festivewear #ootd #lehengasaree

55.2K1.2M7 months ago

Most Commented Videos

Top 5 by comment count

Happy Bihu ❤️ #assameseattire #mekhelasador #oxomiya
#1

Happy Bihu ❤️ #assameseattire #mekhelasador #oxomiya

5624.3M11 months ago
That “Param Sundari” outfit ✨ #festivewear #embellishedlook #styleinspo
#2

That “Param Sundari” outfit ✨ #festivewear #embellishedlook #styleinspo

2352.5M7 months ago
A saree straight out of dreams 🤍 #sequinssaree #festivewear #indianwear #jewellerylove
#3

A saree straight out of dreams 🤍 #sequinssaree #festivewear #indianwear #jewellerylove

1801M6 months ago
In a parallel universe, this is my everyday look 🪷 #lehengasaree #sareedraping #festivewear
#4

In a parallel universe, this is my everyday look 🪷 #lehengasaree #sareedraping #festivewear

1561.4M8 months ago
A lehenga straight out of a fairytale 🪽 #lehengacholi #festivewear #weddingoutfitinspo
#5

A lehenga straight out of a fairytale 🪽 #lehengacholi #festivewear #weddingoutfitinspo

148511.3K5 months ago

Highest Engagement

Top 5 by engagement rate

Color combos to try this season 🦋 #sareestyling #colorcombinations #sareeandblouse
#1

Color combos to try this season 🦋 #sareestyling #colorcombinations #sareeandblouse

11.81%50.7KFeb 20, 2025
Merry Christmas Everyone 🫶🏻 #christmastree #christmastreedecoration
#2

Merry Christmas Everyone 🫶🏻 #christmastree #christmastreedecoration

7.89%170.5KDec 22, 2024
Channeling Tamil ponnu energy ❤️‍🔥 #sareedraping #lehengastyle #redsareelook #indianwear
#3

Channeling Tamil ponnu energy ❤️‍🔥 #sareedraping #lehengastyle #redsareelook #indianwear

7.69%117.5KFeb 18, 2025
1 scarf 5 styles! 🎀 #fashiontips #stylingideas #outfitideas #scarfhacks
#4

1 scarf 5 styles! 🎀 #fashiontips #stylingideas #outfitideas #scarfhacks

6.34%83.6KJan 15, 2025
DIY saree gown ❤️ #fashiontips #fashionhacks #sareedrapings #diydress
#5

DIY saree gown ❤️ #fashiontips #fashionhacks #sareedrapings #diydress

6.10%314.8KDec 24, 2024

Performance Summary

Peak performance metrics across all categories

Highest Views
4.3M
Happy Bihu ❤️ #assameseattire ...
Highest Likes
95.7K
Happy Bihu ❤️ #assameseattire ...
Most Comments
562
Happy Bihu ❤️ #assameseattire ...
Best Engagement
11.8%
Color combos to try this seaso...

Multi-Category Champions

Top performers across multiple categories

Happy Bihu ❤️ #assameseattire #mekhelasador #oxomiya
👑
Happy Bihu ❤️ #assameseattire #mekhelasador #oxomiya
viewslikescomments
4.3M95.7K
Devsena drape 🌸 #sareedraping #festivewear #drapingideas
🥇
Devsena drape 🌸 #sareedraping #festivewear #drapingideas
viewslikes
3.5M65.8K
Oh to be a desi girl 🤌🏻🌸 #indiansuits #shararasuit #festivewear #festivelook
🏆
Oh to be a desi girl 🤌🏻🌸 #indiansuits #shararasuit #festivewear #festivelook
viewslikes
3.1M58.3K

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 690.7K views per video
2.86% overall engagement rate
bi-weekly upload schedule
93% consistency in uploads

Optimization Opportunities

Analyze top-performing content for successful patterns