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Hoonigan

Hoonigan

US
@thehoonigans
1.6K
Video Count
1.3B
Video View
5.9M
Subscriber
#1,592
United States Rank
#5,926
Global Rank
1.6K
Video Count
1.3B
Video View
5.9M
Subscriber
#1,592
United States Rank
#5,926
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

Hoonigan YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 2.97%
#5.9Kof 199.3K
Falling
🇺🇸United States Rank
Top 5.44%
#1.6Kof 29.2K
Falling
Main CategoryAutos & Vehicles
Global:#10Top 0.1%
United States:#4Top 0.7%

1.6K

Total Videos

Content Library

1.3B

Total Views

Lifetime Views

5.9M

Subscribers

Community Size

4.83%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
170.8K
Average Likes per Video
7.9K
Average Comments per Video
318
Recent Performance
51K-70%

Upload Analysis

Upload Frequency
Every few days
Consistency Score
99%
Subscriber Engagement
2.90%

Best Performing Video

Top performer by views

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

4.5M

Views

297.7K

Likes

13.5K

Comments

Published: 1 month ago

Needs Improvement

Opportunity for growth

When Aussies come out to or you best get out the way 🇦🇺

5K

Views

167

Likes

4

Comments

Published: 1 month ago

Long Video Statistics

Analysis of 8 long-form videos

8
Long Videos
655.4K
Avg Views
17:15
Avg Duration
+284%
vs All Videos

Duration Distribution

Short Long (1-3 min)1 videos (13%)
Medium (3-10 min)0 videos (0%)
Long (10-30 min)6 videos (75%)
Very Long (30+ min)1 videos (13%)
Total Views
5.2M
Total Likes
323.3K
Total Comments
14.7K

Top Performing Long Video

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

4.5M views11:0312/9/2025

📈 Long Video Insights

• Long videos make up 16% of total content

• Average performance: Better than channel average

• Most common duration: Long (10-30 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (8)

Upload Frequency
Bi-weekly
Best Publishing Day
Monday4 videos
Best Publishing Hour
17:006 videos
Short Videos

Short Videos (42)

Upload Frequency
Every few days
Best Publishing Day
Saturday10 videos
Best Publishing Hour
17:0025 videos
Optimal Timing
Best day for long videos:Monday
Best hour for long videos:17:00
Best day for shorts:Saturday
Best hour for shorts:17:00
Content Strategy
Long video frequency:Bi-weekly
Short video frequency:Every few days
Content ratio:16% long, 84% short

Top Channel Categories

Content distribution across 6 main categories

📁

Lifestyle Sociology

49
videos
39% of contentAvg: 173.9K
-80% growthlast 30 days
📁

Vehicle

40
videos
31% of contentAvg: 206.4K
-80% growthlast 30 days
📁

Motorsport

35
videos
28% of contentAvg: 220.3K
-85% growthlast 30 days
📁

Hobby

1
videos
1% of contentAvg: 15.2K
+0% growthlast 30 days
📁

Racing Video Game

1
videos
1% of contentAvg: 15.1K
+0% growthlast 30 days
📁

Video Game Culture

1
videos
1% of contentAvg: 15.1K
+0% growthlast 30 days

Category Distribution

6
Categories
Lifestyle Sociology
39%
Vehicle
31%
Motorsport
28%
Hobby
1%
Racing Video Game
1%
Video Game Culture
1%

Performance Rankings

👑
Motorsport
35 videos
220.3K
-85%
🥈
Vehicle
40 videos
206.4K
-80%
🥉
Lifestyle Sociology
49 videos
173.9K
-80%
🏅
Hobby
1 videos
15.2K
+0%
🏅
Racing Video Game
1 videos
15.1K
+0%
🏅
Video Game Culture
1 videos
15.1K
+0%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Lifestyle Sociology dominates with 39% of content

Best Performer

Motorsport has highest avg views

Fastest Growing

Hobby shows strongest growth

Top Video Tags

Most used tags across 202 tag instances

#hoonigan

1

Content

32
videos
240.5K
11.6K
481
-84%
16% usage

#travis pastrana

2

Content

24
videos
314.3K
15.3K
636
-87%
12% usage

#subaru brat

3

Content

19
videos
390.9K
19.1K
790
-89%
9% usage

#subaru brataroo

Content

19
videos
390.9K
19.1K
790
-89%
9% usage

#hoonigan gymkhana

Content

16
videos
393.4K
21K
889
-92%
8% usage

#travis pastrana gymkhana

Content

12
videos
166.9K
3.1K
42
-79%
6% usage

#gymkhana 2025

Content

11
videos
121.6K
2.4K
55
-68%
5% usage

#aussie shred

Content

11
videos
177.5K
3.1K
36
-67%
5% usage

#modified cars

Content

11
videos
542K
30.6K
1.4K
-89%
5% usage

Content Tags

15 tags in category

#hoonigan
32
-84%
#travis pastrana
24
-87%
#subaru brat
19
-89%
#subaru brataroo
19
-89%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#hooniganTop 132240.5K5.04%-84%53/100
#travis pastranaTop 224314.3K5.07%-87%54/100
#subaru bratTop 319390.9K5.08%-89%55/100
#subaru brataroo19390.9K5.08%-89%55/100
#hoonigan gymkhana16393.4K5.57%-92%60/100
#travis pastrana gymkhana12166.9K1.88%-79%20/100
#gymkhana 202511121.6K2.01%-68%21/100
#aussie shred11177.5K1.78%-67%20/100
#modified cars11542K5.89%-89%64/100
#gymkhana aussie shred11140.7K1.94%-76%21/100
#vermont sportscar8710.5K6.07%-96%68/100
#subaru motorsports7193.1K2.68%-75%29/100
#hoon7744.4K6.47%-95%72/100
#cars7744.4K6.47%-95%72/100
#drift7744.4K6.47%-95%72/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#hoonigan - Highest usage32 videos
#hoon - Best avg views744.4K
#aussie shred - Fastest growing-67%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#aussie shred shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
#1

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

4.5M4.5M1 month ago
Travis Pastrana jumps a canyon
#2

Travis Pastrana jumps a canyon

451.4K451.4K1 month ago
89mph = broken back
#3

89mph = broken back

445K445K1 month ago
Travis Pastrana’s New Gymkhana Weapon — The Subaru Brataroo 9500 Turbo - From Concept to Creation
#4

Travis Pastrana’s New Gymkhana Weapon — The Subaru Brataroo 9500 Turbo - From Concept to Creation

429.4K429.4K1 month ago
@RyanWilliamsYoutube Gymkhana Maximum G-Force Spin Cycle
#5

@RyanWilliamsYoutube Gymkhana Maximum G-Force Spin Cycle

288.8K288.8K1 month ago

Most Liked Videos

Top 5 by like count

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
#1

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

297.7K4.5M1 month ago
Travis Pastrana’s New Gymkhana Weapon — The Subaru Brataroo 9500 Turbo - From Concept to Creation
#2

Travis Pastrana’s New Gymkhana Weapon — The Subaru Brataroo 9500 Turbo - From Concept to Creation

13.7K429.4K1 month ago
Travis Pastrana jumps a canyon
#3

Travis Pastrana jumps a canyon

7.4K451.4K1 month ago
89mph = broken back
#4

89mph = broken back

5.4K445K1 month ago
Inches from going in the water
#5

Inches from going in the water

5.3K242.9K1 month ago

Most Commented Videos

Top 5 by comment count

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
#1

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

13.5K4.5M1 month ago
Travis Pastrana’s New Gymkhana Weapon — The Subaru Brataroo 9500 Turbo - From Concept to Creation
#2

Travis Pastrana’s New Gymkhana Weapon — The Subaru Brataroo 9500 Turbo - From Concept to Creation

644429.4K1 month ago
Travis Pastrana’s First Thrash of the Subaru Brataroo 9500 Turbo
#3

Travis Pastrana’s First Thrash of the Subaru Brataroo 9500 Turbo

201129.5K1 month ago
what's your favorite trick from Gymkhana '22?
#4

what's your favorite trick from Gymkhana '22?

140243.3K1 month ago
How Gymkhana 2025: Aussie Shred Was Really Made (PART 1)
#5

How Gymkhana 2025: Aussie Shred Was Really Made (PART 1)

12642.1K3 weeks ago

Highest Engagement

Top 5 by engagement rate

How to Jump a Canyon
#1

How to Jump a Canyon

7.54%15.2K4 weeks ago
Travis Pastrana’s 862hp Family Huckster vs Micah Diaz's BMW Shred Machine | Gymkhana Grid Pursuit
#2

Travis Pastrana’s 862hp Family Huckster vs Micah Diaz's BMW Shred Machine | Gymkhana Grid Pursuit

7.24%17.9K1 month ago
[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
#3

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

6.84%4.5M1 month ago
Oni-Wan Kenobi 👹
#4

Oni-Wan Kenobi 👹

6.71%11K1 month ago
making a BRAT Gymkhana ready
#5

making a BRAT Gymkhana ready

6.50%18.4K1 month ago

Performance Summary

Peak performance metrics across all categories

Highest Views
4.5M
[HOONIGAN] Gymkhana 2025: Auss...
Highest Likes
297.7K
[HOONIGAN] Gymkhana 2025: Auss...
Most Comments
13.5K
[HOONIGAN] Gymkhana 2025: Auss...
Best Engagement
7.5%
How to Jump a Canyon...

Multi-Category Champions

Top performers across multiple categories

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
👑
[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
viewslikescommentsengagement
4.5M297.7K
Travis Pastrana’s New Gymkhana Weapon — The Subaru Brataroo 9500 Turbo - From Concept to Creation
🥇
Travis Pastrana’s New Gymkhana Weapon — The Subaru Brataroo 9500 Turbo - From Concept to Creation
viewslikescomments
429.4K13.7K
Travis Pastrana jumps a canyon
🏆
Travis Pastrana jumps a canyon
viewslikes
451.4K7.4K

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 170.8K views per video
4.83% overall engagement rate
every few days upload schedule
99% consistency in uploads

Optimization Opportunities

Focus on subscriber retention and activation
Analyze top-performing content for successful patterns