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Hoonigan

Hoonigan

US
@thehoonigans
1.6K
Video Count
1.3B
Video View
5.9M
Subscriber
#1,622
United States Rank
#6,040
Global Rank
1.6K
Video Count
1.3B
Video View
5.9M
Subscriber
#1,622
United States Rank
#6,040
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

Hoonigan YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 1.87%
#6Kof 323.6K
Falling
🇺🇸United States Rank
Top 2.75%
#1.6Kof 59K
Falling
Main CategoryAutos & Vehicles
Global:#10Top 0.1%
United States:#4Top 0.7%

1.6K

Total Videos

Content Library

1.3B

Total Views

Lifetime Views

5.9M

Subscribers

Community Size

5.30%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
145.4K
Average Likes per Video
7.4K
Average Comments per Video
300
Recent Performance
20.7K-86%

Upload Analysis

Upload Frequency
Every few days
Consistency Score
99%
Subscriber Engagement
2.47%

Best Performing Video

Top performer by views

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

4.5M

Views

297.7K

Likes

13.5K

Comments

Published: 2 months ago

Needs Improvement

Opportunity for growth

THE Peter Brock VH Commodore!

4.5K

Views

295

Likes

6

Comments

Published: 1 month ago

Long Video Statistics

Analysis of 12 long-form videos

12
Long Videos
409.9K
Avg Views
12:53
Avg Duration
+182%
vs All Videos

Duration Distribution

Short Long (1-3 min)3 videos (25%)
Medium (3-10 min)2 videos (17%)
Long (10-30 min)6 videos (50%)
Very Long (30+ min)1 videos (8%)
Total Views
4.9M
Total Likes
314.6K
Total Comments
14.1K

Top Performing Long Video

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

4.5M views11:0312/9/2025

📈 Long Video Insights

• Long videos make up 24% of total content

• Average performance: Better than channel average

• Most common duration: Long (10-30 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (12)

Upload Frequency
Bi-weekly
Best Publishing Day
Monday6 videos
Best Publishing Hour
17:008 videos
Short Videos

Short Videos (38)

Upload Frequency
Every few days
Best Publishing Day
Saturday9 videos
Best Publishing Hour
17:0024 videos
Optimal Timing
Best day for long videos:Monday
Best hour for long videos:17:00
Best day for shorts:Saturday
Best hour for shorts:17:00
Content Strategy
Long video frequency:Bi-weekly
Short video frequency:Every few days
Content ratio:24% long, 76% short

Top Channel Categories

Content distribution across 4 main categories

📁

Lifestyle Sociology

50
videos
38% of contentAvg: 145.4K
-91% growthlast 30 days
📁

Vehicle

42
videos
32% of contentAvg: 167.1K
-92% growthlast 30 days
📁

Motorsport

37
videos
28% of contentAvg: 183.9K
-92% growthlast 30 days
📁

Hobby

2
videos
2% of contentAvg: 22.6K
+97% growthlast 30 days

Category Distribution

4
Categories
Lifestyle Sociology
38%
Vehicle
32%
Motorsport
28%
Hobby
2%

Performance Rankings

👑
Motorsport
37 videos
183.9K
-92%
🥈
Vehicle
42 videos
167.1K
-92%
🥉
Lifestyle Sociology
50 videos
145.4K
-91%
🏅
Hobby
2 videos
22.6K
+97%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Lifestyle Sociology dominates with 38% of content

Best Performer

Motorsport has highest avg views

Fastest Growing

Hobby shows strongest growth

Top Video Tags

Most used tags across 182 tag instances

#hoonigan

1

Content

23
videos
285.9K
15K
633
-95%
13% usage

#travis pastrana

2

Content

19
videos
340.8K
18K
760
-95%
10% usage

#subaru brat

3

Content

17
videos
377.9K
20K
848
-96%
9% usage

#subaru brataroo

Content

17
videos
377.9K
20K
848
-96%
9% usage

#hoonigan gymkhana

Content

15
videos
399.9K
22.1K
947
-97%
8% usage

#modified cars

Content

13
videos
429.5K
25.1K
1.1K
-98%
7% usage

#hoon

Content

9
videos
537K
34.6K
1.6K
-99%
5% usage

#cars

Content

9
videos
537K
34.6K
1.6K
-99%
5% usage

#action sports

Content

9
videos
539.6K
34.7K
1.6K
-98%
5% usage

Content Tags

15 tags in category

#hoonigan
23
-95%
#travis pastrana
19
-95%
#subaru brat
17
-96%
#subaru brataroo
17
-96%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#hooniganTop 123285.9K5.48%-95%58/100
#travis pastranaTop 219340.8K5.51%-95%59/100
#subaru bratTop 317377.9K5.52%-96%59/100
#subaru brataroo17377.9K5.52%-96%59/100
#hoonigan gymkhana15399.9K5.77%-97%62/100
#modified cars13429.5K6.09%-98%65/100
#hoon9537K6.74%-99%73/100
#cars9537K6.74%-99%73/100
#action sports9539.6K6.71%-98%72/100
#gymkhana 2025981.5K2.30%-85%24/100
#nitro circus9587.7K6.29%-98%69/100
#travis pastrana gymkhana9153.4K1.94%-93%21/100
#drift8601.8K6.75%-99%74/100
#brataroo854.8K3.04%-71%31/100
#subaru motorsports8118.6K2.51%-91%26/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#hoonigan - Highest usage23 videos
#drift - Best avg views601.8K
#brataroo - Fastest growing-71%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#brataroo shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
#1

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

4.5M4.5M2 months ago
Travis Pastrana jumps a canyon
#2

Travis Pastrana jumps a canyon

451.4K451.4K2 months ago
89mph = broken back
#3

89mph = broken back

445K445K2 months ago
Inches from going in the water
#4

Inches from going in the water

242.9K242.9K2 months ago
Subaru Brat HUGE reverse entry
#5

Subaru Brat HUGE reverse entry

199.6K199.6K2 months ago

Most Liked Videos

Top 5 by like count

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
#1

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

297.7K4.5M2 months ago
Travis Pastrana jumps a canyon
#2

Travis Pastrana jumps a canyon

7.4K451.4K2 months ago
89mph = broken back
#3

89mph = broken back

5.4K445K2 months ago
Inches from going in the water
#4

Inches from going in the water

5.3K242.9K2 months ago
Travis Pastrana’s First Thrash of the Subaru Brataroo 9500 Turbo
#5

Travis Pastrana’s First Thrash of the Subaru Brataroo 9500 Turbo

5K129.5K2 months ago

Most Commented Videos

Top 5 by comment count

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
#1

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

13.5K4.5M2 months ago
Travis Pastrana’s First Thrash of the Subaru Brataroo 9500 Turbo
#2

Travis Pastrana’s First Thrash of the Subaru Brataroo 9500 Turbo

201129.5K2 months ago
How Gymkhana 2025: Aussie Shred Was Really Made (PART 1)
#3

How Gymkhana 2025: Aussie Shred Was Really Made (PART 1)

12642.1K2 months ago
Inches from going in the water
#4

Inches from going in the water

118242.9K2 months ago
Fire-Breathing Subaru Brataroo vs 1050hp C8 Corvette Drift Monster | Final Boss
#5

Fire-Breathing Subaru Brataroo vs 1050hp C8 Corvette Drift Monster | Final Boss

9330.8K2 weeks ago

Highest Engagement

Top 5 by engagement rate

How to Jump a Canyon
#1

How to Jump a Canyon

7.54%15.2K2 months ago
Travis Pastrana’s Fire-Breathing Subaru Brataroo vs Taxi Garage’s 470hp Nissan 240SX
#2

Travis Pastrana’s Fire-Breathing Subaru Brataroo vs Taxi Garage’s 470hp Nissan 240SX

7.47%12.6K5 days ago
The Greatest Trans Am Ever Built? 1450WHP - Twin Turbo - 200mph - Indy Car Suspension
#3

The Greatest Trans Am Ever Built? 1450WHP - Twin Turbo - 200mph - Indy Car Suspension

6.99%16.3K3 weeks ago
How Gymkhana 2025: Aussie Shred Was Really Made (PART 2)
#4

How Gymkhana 2025: Aussie Shred Was Really Made (PART 2)

6.98%13.7K1 week ago
[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
#5

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat

6.84%4.5M2 months ago

Performance Summary

Peak performance metrics across all categories

Highest Views
4.5M
[HOONIGAN] Gymkhana 2025: Auss...
Highest Likes
297.7K
[HOONIGAN] Gymkhana 2025: Auss...
Most Comments
13.5K
[HOONIGAN] Gymkhana 2025: Auss...
Best Engagement
7.5%
How to Jump a Canyon...

Multi-Category Champions

Top performers across multiple categories

[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
👑
[HOONIGAN] Gymkhana 2025: Aussie Shred — Travis Pastrana Does the IMPOSSIBLE in a Subaru Brat
viewslikescommentsengagement
4.5M297.7K
Inches from going in the water
🥇
Inches from going in the water
viewslikescomments
242.9K5.3K
Travis Pastrana jumps a canyon
🏆
Travis Pastrana jumps a canyon
viewslikes
451.4K7.4K

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 145.4K views per video
5.30% overall engagement rate
every few days upload schedule
99% consistency in uploads

Optimization Opportunities

Focus on subscriber retention and activation
Analyze top-performing content for successful patterns