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The Local Project

The Local Project

AU
@thelocalproject
527
Video Count
182.7M
Video View
1.4M
Subscriber
#296
Australia Rank
#41,493
Global Rank
527
Video Count
182.7M
Video View
1.4M
Subscriber
#296
Australia Rank
#41,493
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

The Local Project YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 12.81%
#41.5Kof 323.9K
Falling
🇦🇺Australia Rank
Top 3.64%
#296of 8.1K
Main CategoryHowto & Style
Global:#10.5KTop 23.9%
Australia:#81Top 3.8%

527

Total Videos

Content Library

182.7M

Total Views

Lifetime Views

1.4M

Subscribers

Community Size

3.08%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
44.4K
Average Likes per Video
1.3K
Average Comments per Video
42
Recent Performance
84K+89%

Upload Analysis

Upload Frequency
Weekly
Consistency Score
98%
Subscriber Engagement
3.17%

Best Performing Video

Top performer by views

A Courtyard House That Brings the Garden Into Every Room (House Tour)

219.5K

Views

5.1K

Likes

137

Comments

Published: 1 month ago

Needs Improvement

Opportunity for growth

6 Things You Need to Know Before Choosing an Interior Designer with Jake Arnold (Design Masterclass)

3.6K

Views

122

Likes

9

Comments

Published: 3 months ago

Long Video Statistics

Analysis of 46 long-form videos

46
Long Videos
47.3K
Avg Views
7:07
Avg Duration
+6%
vs All Videos

Duration Distribution

Short Long (1-3 min)0 videos (0%)
Medium (3-10 min)40 videos (87%)
Long (10-30 min)6 videos (13%)
Very Long (30+ min)0 videos (0%)
Total Views
2.2M
Total Likes
65.1K
Total Comments
2.1K

Top Performing Long Video

A Courtyard House That Brings the Garden Into Every Room (House Tour)

219.5K views6:493/10/2026

📈 Long Video Insights

• Long videos make up 92% of total content

• Average performance: Better than channel average

• Most common duration: Medium (3-10 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (46)

Upload Frequency
Weekly
Best Publishing Day
Tuesday23 videos
Best Publishing Hour
12:0039 videos
Short Videos

Short Videos (4)

Upload Frequency
Every few days
Best Publishing Day
Monday1 videos
Best Publishing Hour
08:002 videos
Optimal Timing
Best day for long videos:Tuesday
Best hour for long videos:12:00
Best day for shorts:Monday
Best hour for shorts:08:00
Content Strategy
Long video frequency:Weekly
Short video frequency:Every few days
Content ratio:92% long, 8% short

Top Channel Categories

Content distribution across 4 main categories

📁

Lifestyle Sociology

50
videos
49% of contentAvg: 44.4K
+177% growthlast 30 days
📁

Hobby

49
videos
48% of contentAvg: 45.2K
+172% growthlast 30 days
📁

Television Program

2
videos
2% of contentAvg: 117.9K
+0% growthlast 30 days
📁

Tourism

2
videos
2% of contentAvg: 33K
+0% growthlast 30 days

Category Distribution

4
Categories
Lifestyle Sociology
49%
Hobby
48%
Television Program
2%
Tourism
2%

Performance Rankings

👑
Television Program
2 videos
117.9K
+0%
🥈
Hobby
49 videos
45.2K
+172%
🥉
Lifestyle Sociology
50 videos
44.4K
+177%
🏅
Tourism
2 videos
33K
+0%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Lifestyle Sociology dominates with 49% of content

Best Performer

Television Program has highest avg views

Fastest Growing

Lifestyle Sociology shows strongest growth

Top Video Tags

Most used tags across 424 tag instances

#the local project

1

Content

45
videos
47.5K
1.4K
44
+159%
11% usage

#interior design

2

Content

42
videos
50.5K
1.5K
47
+142%
10% usage

#architecture

3

Performance

36
videos
53K
1.6K
50
+134%
8% usage

#home

Content

35
videos
45.5K
1.3K
43
+179%
8% usage

#house tour

Content

34
videos
55.8K
1.7K
53
+132%
8% usage

#house

Content

32
videos
50.9K
1.5K
45
+227%
8% usage

#design

Content

31
videos
39.7K
1.1K
37
+103%
7% usage

#decor

Content

31
videos
38.1K
1.1K
37
+0%
7% usage

#home tour

Content

28
videos
46K
1.4K
47
+250%
7% usage

Content Tags

14 tags in category

#the local project
45
+159%
#interior design
42
+142%
#home
35
+179%
#house tour
34
+132%

Performance Tags

1 tags in category

#architecture
36
+134%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#the local projectTop 14547.5K3.06%+159%31/100
#interior designTop 24250.5K3.04%+142%31/100
#architectureTop 33653K3.03%+134%31/100
#home3545.5K3.05%+179%31/100
#house tour3455.8K3.05%+132%31/100
#house3250.9K2.97%+227%30/100
#design3139.7K2.92%+103%30/100
#decor3138.1K2.97%+0%30/100
#home tour2846K3.25%+250%33/100
#real estate2843.1K3.19%+193%32/100
#interior1952.5K2.87%+0%29/100
#luxury real estate1747.4K3.21%+259%33/100
#house design1748.3K3.23%+273%33/100
#home inspiration1556.5K2.88%+99%29/100
#dream home1461.1K2.94%+217%30/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#the local project - Highest usage45 videos
#dream home - Best avg views61.1K
#house design - Fastest growing+273%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#house design shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

A Courtyard House That Brings the Garden Into Every Room (House Tour)
#1

A Courtyard House That Brings the Garden Into Every Room (House Tour)

219.5K219.5K1 month ago
Architect Steven Harris’ 5 Non-Negotiables When Designing His Own Home (Design Masterclass)
#2

Architect Steven Harris’ 5 Non-Negotiables When Designing His Own Home (Design Masterclass)

194.9K194.9K7 months ago
An Architects Own Home Hidden in the Forest (House Tour)
#3

An Architects Own Home Hidden in the Forest (House Tour)

155.3K155.3K3 weeks ago
An Architect’s Own Home Hidden Inside a Secret Garden (House Tour)
#4

An Architect’s Own Home Hidden Inside a Secret Garden (House Tour)

147.6K147.6K1 week ago
Inside A Home Where Architecture and Innovation Intersect (House Tour)
#5

Inside A Home Where Architecture and Innovation Intersect (House Tour)

115.1K115.1K6 months ago

Most Liked Videos

Top 5 by like count

Architect Steven Harris’ 5 Non-Negotiables When Designing His Own Home (Design Masterclass)
#1

Architect Steven Harris’ 5 Non-Negotiables When Designing His Own Home (Design Masterclass)

5.6K194.9K7 months ago
An Architect’s Own Home Hidden Inside a Secret Garden (House Tour)
#2

An Architect’s Own Home Hidden Inside a Secret Garden (House Tour)

5.2K147.6K1 week ago
A Courtyard House That Brings the Garden Into Every Room (House Tour)
#3

A Courtyard House That Brings the Garden Into Every Room (House Tour)

5.1K219.5K1 month ago
An Architects Own Home Hidden in the Forest (House Tour)
#4

An Architects Own Home Hidden in the Forest (House Tour)

4.5K155.3K3 weeks ago
How An Abandoned Church Became New York’s Most Intriguing Home (House Tour)
#5

How An Abandoned Church Became New York’s Most Intriguing Home (House Tour)

3.4K89.5K6 months ago

Most Commented Videos

Top 5 by comment count

An Architect’s Own Home Hidden Inside a Secret Garden (House Tour)
#1

An Architect’s Own Home Hidden Inside a Secret Garden (House Tour)

180147.6K1 week ago
Architect Steven Harris’ 5 Non-Negotiables When Designing His Own Home (Design Masterclass)
#2

Architect Steven Harris’ 5 Non-Negotiables When Designing His Own Home (Design Masterclass)

179194.9K7 months ago
A Courtyard House That Brings the Garden Into Every Room (House Tour)
#3

A Courtyard House That Brings the Garden Into Every Room (House Tour)

137219.5K1 month ago
How An Abandoned Church Became New York’s Most Intriguing Home (House Tour)
#4

How An Abandoned Church Became New York’s Most Intriguing Home (House Tour)

9189.5K6 months ago
An Architects Own Home Hidden in the Forest (House Tour)
#5

An Architects Own Home Hidden in the Forest (House Tour)

88155.3K3 weeks ago

Highest Engagement

Top 5 by engagement rate

5 Architectural Design Principles for Living Off Grid with Rob Mills (Design Masterclass)
#1

5 Architectural Design Principles for Living Off Grid with Rob Mills (Design Masterclass)

5.63%7.2K2 months ago
Inside a House Built Into the Ground With a Secret Sanctuary (House Tour)
#2

Inside a House Built Into the Ground With a Secret Sanctuary (House Tour)

5.36%27.4K2 months ago
Inside The Most Secluded Tree House Cabin (House Tour)
#3

Inside The Most Secluded Tree House Cabin (House Tour)

5.17%15.4K1 month ago
Inside the Worlds Most Tranquil Home Hidden in Nature (House Tour)
#4

Inside the Worlds Most Tranquil Home Hidden in Nature (House Tour)

4.72%38K5 months ago
An Architects Own Home Hidden in One of the Worlds Most Remote Locations (House Tour)
#5

An Architects Own Home Hidden in One of the Worlds Most Remote Locations (House Tour)

4.53%17.5K5 months ago

Performance Summary

Peak performance metrics across all categories

Highest Views
219.5K
A Courtyard House That Brings ...
Highest Likes
5.6K
Architect Steven Harris’ 5 Non...
Most Comments
180
An Architect’s Own Home Hidden...
Best Engagement
5.6%
5 Architectural Design Princip...

Multi-Category Champions

Top performers across multiple categories

A Courtyard House That Brings the Garden Into Every Room (House Tour)
👑
A Courtyard House That Brings the Garden Into Every Room (House Tour)
viewslikescomments
219.5K5.1K
Architect Steven Harris’ 5 Non-Negotiables When Designing His Own Home (Design Masterclass)
🥇
Architect Steven Harris’ 5 Non-Negotiables When Designing His Own Home (Design Masterclass)
viewslikescomments
194.9K5.6K
An Architects Own Home Hidden in the Forest (House Tour)
🏆
An Architects Own Home Hidden in the Forest (House Tour)
viewslikescomments
155.3K4.5K

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 44.4K views per video
3.08% overall engagement rate
weekly upload schedule
98% consistency in uploads

Optimization Opportunities

Focus on subscriber retention and activation
Analyze top-performing content for successful patterns