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Toys Make Me Smile

Toys Make Me Smile

US
@toysmakemesmile
115
Video Count
6.4B
Video View
12.8M
Subscriber
#477
United States Rank
#1,570
Global Rank
115
Video Count
6.4B
Video View
12.8M
Subscriber
#477
United States Rank
#1,570
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

Toys Make Me Smile YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 0.79%
#1.6Kof 199.3K
Falling
🇺🇸United States Rank
Top 1.63%
#477of 29.2K
Falling
Main CategoryHowto & Style
Global:#373Top 0.8%
United States:#110Top 1.9%

115

Total Videos

Content Library

6.4B

Total Views

Lifetime Views

12.8M

Subscribers

Community Size

0.17%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
70M
Average Likes per Video
115.6K
Average Comments per Video
0
Recent Performance
152.3K-100%

Upload Analysis

Upload Frequency
Irregular
Consistency Score
34%
Subscriber Engagement
546.79%

Best Performing Video

Top performer by views

Disney Cars Lightning McQueen Car Wash

835.6M

Views

1.8M

Likes

0

Comments

Published: Apr 17, 2018

Needs Improvement

Opportunity for growth

🐠Learn Sea Animals for kids! Sharks! 🦈

10.2K

Views

88

Likes

0

Comments

Published: 6 months ago

Long Video Statistics

Analysis of 37 long-form videos

37
Long Videos
94.5M
Avg Views
5:48
Avg Duration
+35%
vs All Videos

Duration Distribution

Short Long (1-3 min)1 videos (3%)
Medium (3-10 min)33 videos (89%)
Long (10-30 min)3 videos (8%)
Very Long (30+ min)0 videos (0%)
Total Views
3.5B
Total Likes
5.8M
Total Comments
0

Top Performing Long Video

Disney Cars Lightning McQueen Car Wash

835.6M views5:054/17/2018

📈 Long Video Insights

• Long videos make up 74% of total content

• Average performance: Better than channel average

• Most common duration: Medium (3-10 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (37)

Upload Frequency
Irregular
Best Publishing Day
Saturday14 videos
Best Publishing Hour
15:0010 videos
Short Videos

Short Videos (13)

Upload Frequency
Monthly
Best Publishing Day
Saturday7 videos
Best Publishing Hour
14:003 videos
Optimal Timing
Best day for long videos:Saturday
Best hour for long videos:15:00
Best day for shorts:Saturday
Best hour for shorts:14:00
Content Strategy
Long video frequency:Irregular
Short video frequency:Monthly
Content ratio:74% long, 26% short

Top Channel Categories

Content distribution across 6 main categories

📁

Lifestyle Sociology

49
videos
52% of contentAvg: 71.4M
+0% growthlast 30 days
📁

Hobby

40
videos
43% of contentAvg: 85.5M
+0% growthlast 30 days
📁

Pet

2
videos
2% of contentAvg: 8.9M
+0% growthlast 30 days
📁

Pop Music

1
videos
1% of contentAvg: 343.5K
+0% growthlast 30 days
📁

Food

1
videos
1% of contentAvg: 13.9K
+0% growthlast 30 days
🎬

Entertainment

1
videos
1% of contentAvg: 349.6K
+0% growthlast 30 days

Category Distribution

6
Categories
Lifestyle Sociology
52%
Hobby
43%
Pet
2%
Pop Music
1%
Food
1%
Entertainment
1%

Performance Rankings

👑
Hobby
40 videos
85.5M
+0%
🥈
Lifestyle Sociology
49 videos
71.4M
+0%
🥉
Pet
2 videos
8.9M
+0%
🏅
Entertainment
1 videos
349.6K
+0%
🏅
Pop Music
1 videos
343.5K
+0%
🏅
Food
1 videos
13.9K
+0%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Lifestyle Sociology dominates with 52% of content

Best Performer

Hobby has highest avg views

Fastest Growing

Lifestyle Sociology shows strongest growth

Top Video Tags

Most used tags across 199 tag instances

#pretend play

1

Content

24
videos
101.6M
178.2K
0
+0%
12% usage

#toys

2

Content

24
videos
109.3M
195K
0
+0%
12% usage

#children

3

Content

22
videos
134.8M
246.2K
0
+0%
11% usage

#play

Content

20
videos
117.8M
209K
0
+0%
10% usage

#kids

Content

20
videos
78.5M
124.4K
0
+0%
10% usage

#toy

Content

15
videos
130.2M
226.9K
0
+0%
8% usage

#playing

Content

11
videos
152.8M
283.1K
0
+0%
6% usage

#melody

Content

9
videos
59M
89.5K
0
+0%
5% usage

#ivan

Content

9
videos
59M
89.5K
0
+0%
5% usage

Content Tags

15 tags in category

#pretend play
24
+0%
#toys
24
+0%
#children
22
+0%
#play
20
+0%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#pretend playTop 124101.6M0.18%+0%1018/100
#toysTop 224109.3M0.18%+0%1095/100
#childrenTop 322134.8M0.18%+0%1350/100
#play20117.8M0.18%+0%1180/100
#kids2078.5M0.16%+0%786/100
#toy15130.2M0.17%+0%1303/100
#playing11152.8M0.19%+0%1530/100
#melody959M0.15%+0%591/100
#ivan959M0.15%+0%591/100
#for kids951M0.15%+0%512/100
#toys make me smile9126M0.16%+0%1262/100
#video for kids872.2M0.12%+0%723/100
#fun7121.1M0.18%+0%1213/100
#play food6134M0.15%+0%1342/100
#funny663.7M0.20%+0%639/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#pretend play - Highest usage24 videos
#playing - Best avg views152.8M
#pretend play - Fastest growing+0%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#pretend play shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

Disney Cars Lightning McQueen Car Wash
#1

Disney Cars Lightning McQueen Car Wash

835.6M835.6MApr 17, 2018
Kid Buys a Giant Barbie Dream Camper Van Vehicle Ride-On Power Wheel
#2

Kid Buys a Giant Barbie Dream Camper Van Vehicle Ride-On Power Wheel

333.8M333.8MSep 29, 2018
Ivan Play with Inflatable Stacking Rings Color Toy
#3

Ivan Play with Inflatable Stacking Rings Color Toy

329.8M329.8MMay 18, 2018
Pretend Play Pizza Delivery &  Cooking Food Kitchen Toy Set
#4

Pretend Play Pizza Delivery & Cooking Food Kitchen Toy Set

309.7M309.7MMay 8, 2018
Children Play in Princess Carriage & Monster Truck Swimming Pool with Color Water Balloons
#5

Children Play in Princess Carriage & Monster Truck Swimming Pool with Color Water Balloons

285.5M285.5MAug 21, 2018

Most Liked Videos

Top 5 by like count

Disney Cars Lightning McQueen Car Wash
#1

Disney Cars Lightning McQueen Car Wash

1.8M835.6MApr 17, 2018
Children Play in Princess Carriage & Monster Truck Swimming Pool with Color Water Balloons
#2

Children Play in Princess Carriage & Monster Truck Swimming Pool with Color Water Balloons

663.1K285.5MAug 21, 2018
Kid Buys a Giant Barbie Dream Camper Van Vehicle Ride-On Power Wheel
#3

Kid Buys a Giant Barbie Dream Camper Van Vehicle Ride-On Power Wheel

573.3K333.8MSep 29, 2018
Ivan Play with Inflatable Stacking Rings Color Toy
#4

Ivan Play with Inflatable Stacking Rings Color Toy

389.4K329.8MMay 18, 2018
New Playhouse and Pretend Play Cooking Food on Kitchen Toy
#5

New Playhouse and Pretend Play Cooking Food on Kitchen Toy

385.6K186.6MFeb 9, 2019

Most Commented Videos

Top 5 by comment count

👻 Kids Halloween Fun day at Pumpkin Farm! 🌽#halloween  #children #play
#1

👻 Kids Halloween Fun day at Pumpkin Farm! 🌽#halloween #children #play

014.7K2 months ago
Big sister help little brother learn how to roller skate 🛼  #kids #learn #fun
#2

Big sister help little brother learn how to roller skate 🛼 #kids #learn #fun

016.9K3 months ago
Opening a Labubu Coca Cola  #Labubu #cute #mysingingmonsters
#3

Opening a Labubu Coca Cola #Labubu #cute #mysingingmonsters

064.4K3 months ago
🎃 Easy Halloween Kpop Demon Hunters Sajaboys   #halloween2025 #kpop #sajaboys #halloweencostume
#4

🎃 Easy Halloween Kpop Demon Hunters Sajaboys #halloween2025 #kpop #sajaboys #halloweencostume

0232.4K4 months ago
Delilah dance to KPop Demon Hunters “Golden” #Rumi #kpop Demon Hunters
#5

Delilah dance to KPop Demon Hunters “Golden” #Rumi #kpop Demon Hunters

0343.5K4 months ago

Highest Engagement

Top 5 by engagement rate

👻 Kids Halloween Fun day at Pumpkin Farm! 🌽#halloween  #children #play
#1

👻 Kids Halloween Fun day at Pumpkin Farm! 🌽#halloween #children #play

0.99%14.7K2 months ago
🍳Children cook food toys on kitchen toys! 🍓🍌
#2

🍳Children cook food toys on kitchen toys! 🍓🍌

0.89%13.9K6 months ago
🐠Learn Sea Animals for kids!  Sharks! 🦈
#3

🐠Learn Sea Animals for kids! Sharks! 🦈

0.86%10.2K6 months ago
Big sister help little brother learn how to roller skate 🛼  #kids #learn #fun
#4

Big sister help little brother learn how to roller skate 🛼 #kids #learn #fun

0.85%16.9K3 months ago
Ryan’s World Fort Challenge and Giant Mystery Egg
#5

Ryan’s World Fort Challenge and Giant Mystery Egg

0.61%1.8MFeb 27, 2019

Performance Summary

Peak performance metrics across all categories

Highest Views
835.6M
Disney Cars Lightning McQueen ...
Highest Likes
1.8M
Disney Cars Lightning McQueen ...
Most Comments
0
👻 Kids Halloween Fun day at P...
Best Engagement
1.0%
👻 Kids Halloween Fun day at P...

Multi-Category Champions

Top performers across multiple categories

Disney Cars Lightning McQueen Car Wash
👑
Disney Cars Lightning McQueen Car Wash
viewslikes
835.6M1.8M
Kid Buys a Giant Barbie Dream Camper Van Vehicle Ride-On Power Wheel
🥇
Kid Buys a Giant Barbie Dream Camper Van Vehicle Ride-On Power Wheel
viewslikes
333.8M573.3K
Ivan Play with Inflatable Stacking Rings Color Toy
🏆
Ivan Play with Inflatable Stacking Rings Color Toy
viewslikes
329.8M389.4K

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 70M views per video
0.17% overall engagement rate
irregular upload schedule
34% consistency in uploads

Optimization Opportunities

Consider improving engagement strategies
More consistent upload schedule could help
Analyze top-performing content for successful patterns