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The University of Melbourne

The University of Melbourne

AU
@universityofmelbourne
2.5K
Video Count
28.7M
Video View
127.0K
Subscriber
#1,911
Australia Rank
#132,339
Global Rank
2.5K
Video Count
28.7M
Video View
127.0K
Subscriber
#1,911
Australia Rank
#132,339
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

The University of Melbourne YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 40.85%
#132.3Kof 323.9K
Falling
🇦🇺Australia Rank
Top 23.50%
#1.9Kof 8.1K
Rising
Main CategoryHowto & Style
Global:#24.3KTop 55.1%
Australia:#513Top 24.0%

2.5K

Total Videos

Content Library

28.7M

Total Views

Lifetime Views

127K

Subscribers

Community Size

1.57%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
813
Average Likes per Video
12
Average Comments per Video
0
Recent Performance
1.5K+90%

Upload Analysis

Upload Frequency
Every few days
Consistency Score
98%
Subscriber Engagement
0.64%

Best Performing Video

Top performer by views

What's on your TikTok algorithm? 💙

4.2K

Views

19

Likes

0

Comments

Published: 1 week ago

Needs Improvement

Opportunity for growth

Climate Research Accelerator 2025 Showcase

21

Views

0

Likes

0

Comments

Published: 2 months ago

Long Video Statistics

Analysis of 19 long-form videos

19
Long Videos
968
Avg Views
4:48
Avg Duration
+19%
vs All Videos

Duration Distribution

Short Long (1-3 min)16 videos (84%)
Medium (3-10 min)2 videos (11%)
Long (10-30 min)0 videos (0%)
Very Long (30+ min)1 videos (5%)
Total Views
18.4K
Total Likes
272
Total Comments
3

Top Performing Long Video

What's on your TikTok algorithm? 💙

4.2K views0:413/30/2026

📈 Long Video Insights

• Long videos make up 38% of total content

• Average performance: Better than channel average

• Most common duration: Short Long (1-3 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (19)

Upload Frequency
Weekly
Best Publishing Day
Monday7 videos
Best Publishing Hour
09:009 videos
Short Videos

Short Videos (31)

Upload Frequency
Every few days
Best Publishing Day
Monday10 videos
Best Publishing Hour
09:0016 videos
Optimal Timing
Best day for long videos:Monday
Best hour for long videos:09:00
Best day for shorts:Monday
Best hour for shorts:09:00
Content Strategy
Long video frequency:Weekly
Short video frequency:Every few days
Content ratio:38% long, 62% short

Top Channel Categories

Content distribution across 10 main categories

📁

Lifestyle Sociology

34
videos
56% of contentAvg: 898
+102% growthlast 30 days
🧠

Knowledge

9
videos
15% of contentAvg: 371
-50% growthlast 30 days
📁

Health

7
videos
11% of contentAvg: 1.2K
+48% growthlast 30 days
🎬

Entertainment

2
videos
3% of contentAvg: 2.1K
+5663% growthlast 30 days
📁

Pet

2
videos
3% of contentAvg: 183
+102% growthlast 30 days
🎵

Music

2
videos
3% of contentAvg: 278
+0% growthlast 30 days
📁

Business

2
videos
3% of contentAvg: 770
+0% growthlast 30 days
📁

Hobby

1
videos
2% of contentAvg: 1.3K
+0% growthlast 30 days
👥

Society

1
videos
2% of contentAvg: 21
+0% growthlast 30 days
📁

Religion

1
videos
2% of contentAvg: 38
+0% growthlast 30 days

Category Distribution

10
Categories
Lifestyle Sociology
56%
Knowledge
15%
Health
11%
Entertainment
3%
Pet
3%
Music
3%
Business
3%
Hobby
2%
Society
2%
Religion
2%

Performance Rankings

👑
Entertainment
2 videos
2.1K
+5663%
🥈
Hobby
1 videos
1.3K
+0%
🥉
Health
7 videos
1.2K
+48%
🏅
Lifestyle Sociology
34 videos
898
+102%
🏅
Business
2 videos
770
+0%
🏅
Knowledge
9 videos
371
-50%
🏅
Music
2 videos
278
+0%
🏅
Pet
2 videos
183
+102%
🏅
Religion
1 videos
38
+0%
🏅
Society
1 videos
21
+0%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Lifestyle Sociology dominates with 56% of content

Best Performer

Entertainment has highest avg views

Fastest Growing

Entertainment shows strongest growth

Top Video Tags

Most used tags across 168 tag instances

#unimelb

1

Content

28
videos
1.1K
19
0
+51%
17% usage

#melbourne

2

Content

28
videos
547
9
0
+87%
17% usage

#university

3

Content

24
videos
457
5
0
+74%
14% usage

#student life in unimelb

Content

19
videos
1K
17
0
+96%
11% usage

#of

Content

16
videos
79
0
0
+176%
10% usage

#unimelb student life

Content

15
videos
1.1K
18
0
+103%
9% usage

#unimelb events

Content

11
videos
1.1K
16
0
+69%
7% usage

#university of melbourne

Content

8
videos
1.2K
27
0
+6%
5% usage

#australia

Content

6
videos
806
17
0
+85%
4% usage

Content Tags

15 tags in category

#unimelb
28
+51%
#melbourne
28
+87%
#university
24
+74%
#student life in unimelb
19
+96%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#unimelbTop 1281.1K1.81%+51%18/100
#melbourneTop 2285471.65%+87%17/100
#universityTop 3244571.09%+74%11/100
#student life in unimelb191K1.68%+96%17/100
#of16790.00%+176%0/100
#unimelb student life151.1K1.65%+103%17/100
#unimelb events111.1K1.39%+69%14/100
#university of melbourne81.2K2.19%+6%22/100
#australia68062.11%+85%21/100
#summer in melbourne32100.95%+0%10/100
#studying in melbourne21.6K2.10%+100%21/100
#students in melbourne21.8K1.95%+100%20/100
#research21.4K1.09%-10%11/100
#spring in melbourne21090.92%+0%9/100
#melbourne uni21.3K1.81%+0%18/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#unimelb - Highest usage28 videos
#students in melbourne - Best avg views1.8K
#of - Fastest growing+176%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#of shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

What's on your TikTok algorithm? 💙
#1

What's on your TikTok algorithm? 💙

4.2K4.2K1 week ago
UniMelb students rate grass patches 💙
#2

UniMelb students rate grass patches 💙

2.2K2.2K3 weeks ago
Morning at UniMelb
#3

Morning at UniMelb

2.1K2.1K2 months ago
Professor Richard Robson accepts his Nobel Prize in Chemistry
#4

Professor Richard Robson accepts his Nobel Prize in Chemistry

2.1K2.1K4 months ago
UniMelb students tell us what inspired them to choose their degree 💙
#5

UniMelb students tell us what inspired them to choose their degree 💙

2K2K3 weeks ago

Most Liked Videos

Top 5 by like count

Professor Richard Robson accepts his Nobel Prize in Chemistry
#1

Professor Richard Robson accepts his Nobel Prize in Chemistry

882.1K4 months ago
Study hack by a UniMelb student 💙
#2

Study hack by a UniMelb student 💙

471.8K4 weeks ago
UniMelb students rate grass patches 💙
#3

UniMelb students rate grass patches 💙

452.2K3 weeks ago
UniMelb students tell us what inspired them to choose their degree 💙
#4

UniMelb students tell us what inspired them to choose their degree 💙

412K3 weeks ago
What did you want to be when you were little?
#5

What did you want to be when you were little?

351.1K3 months ago

Most Commented Videos

Top 5 by comment count

Professor Richard Robson accepts his Nobel Prize in Chemistry
#1

Professor Richard Robson accepts his Nobel Prize in Chemistry

52.1K4 months ago
Inside UniMelb's Teddy Bear Hospital 💙
#2

Inside UniMelb's Teddy Bear Hospital 💙

11.8K2 weeks ago
The art and science behind Cat Island
#3

The art and science behind Cat Island

12452 weeks ago
The hidden history of Australia's comics culture
#4

The hidden history of Australia's comics culture

11.3K3 weeks ago
This, a warm coffee and your bestie 💙
#5

This, a warm coffee and your bestie 💙

15571 month ago

Highest Engagement

Top 5 by engagement rate

Professor Richard Robson accepts his Nobel Prize in Chemistry
#1

Professor Richard Robson accepts his Nobel Prize in Chemistry

4.41%2.1K4 months ago
Melbourne Orientation on a handycam 📹
#2

Melbourne Orientation on a handycam 📹

4.00%1001 month ago
UniMelb Graduation Day
#3

UniMelb Graduation Day

3.85%2083 months ago
What did you want to be when you were little?
#4

What did you want to be when you were little?

3.21%1.1K3 months ago
Study hack by a UniMelb student 💙
#5

Study hack by a UniMelb student 💙

2.56%1.8K4 weeks ago

Performance Summary

Peak performance metrics across all categories

Highest Views
4.2K
What's on your TikTok algorith...
Highest Likes
88
Professor Richard Robson accep...
Most Comments
5
Professor Richard Robson accep...
Best Engagement
4.4%
Professor Richard Robson accep...

Multi-Category Champions

Top performers across multiple categories

Professor Richard Robson accepts his Nobel Prize in Chemistry
👑
Professor Richard Robson accepts his Nobel Prize in Chemistry
viewslikescommentsengagement
2.1K88
UniMelb students rate grass patches 💙
🥇
UniMelb students rate grass patches 💙
viewslikes
2.2K45
UniMelb students tell us what inspired them to choose their degree 💙
🏆
UniMelb students tell us what inspired them to choose their degree 💙
viewslikes
2K41

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 813 views per video
1.57% overall engagement rate
every few days upload schedule
98% consistency in uploads

Optimization Opportunities

Consider improving engagement strategies
Focus on subscriber retention and activation
Analyze top-performing content for successful patterns