Charlie Puth
@charlieputh
188
Video Count12.6B
Video View23.1M
Subscriber#162
United States Rank#486
Global RankGeneral and Music ranking performance
General
Global
United States
Music
Global
United States
Total Videos
Content Library
Total Views
Lifetime Views
Subscribers
Community Size
Engagement Rate
Audience Interaction
Top performer by views
CHARLIE PUTH - THAT'S NOT HOW THIS WORKS (FEAT. DAN + SHAY) [official music video]
20M
Views
404.1K
Likes
8.1K
Comments
Opportunity for growth
Whatever’s Clever! World Tour. Presale 1/14@10a local—sign up: charlieputh.com/live. Onsale 1/16@10a
6.7K
Views
360
Likes
22
Comments
Analysis of 38 long-form videos
CHARLIE PUTH - THAT'S NOT HOW THIS WORKS (FEAT. DAN + SHAY) [official music video]
• Long videos make up 76% of total content
• Average performance: Better than channel average
• Most common duration: Medium (3-10 min)
Upload patterns and optimal timing insights
Content distribution across 11 main categories
Key performance indicators and trends
Music dominates with 41% of content
Music Of Asia has highest avg views
Entertainment shows strongest growth
Most used tags across 562 tag instances
15 tags in category
Comprehensive tag metrics and ROI analysis
| Tag | Usage | Avg Views | Engagement | Growth | ROI Score |
|---|---|---|---|---|---|
| #charlieTop 1 | 70 | 2.4M | 2.00% | -98% | 44/100 |
| #charlie puthTop 2 | 37 | 2.4M | 2.06% | -98% | 45/100 |
| #puthTop 3 | 36 | 2.4M | 2.02% | -98% | 44/100 |
| #voicenotes | 36 | 2.4M | 2.02% | -98% | 44/100 |
| #light switch | 36 | 2.4M | 2.02% | -98% | 44/100 |
| #left and right | 36 | 2.4M | 2.02% | -98% | 44/100 |
| #attention | 35 | 2.4M | 2.03% | -98% | 45/100 |
| #see you again | 35 | 2.3M | 2.00% | -98% | 43/100 |
| #we don't talk anymore | 35 | 2.3M | 2.00% | -98% | 43/100 |
| #atlantic records | 35 | 2.3M | 2.00% | -98% | 43/100 |
| #nine track mind | 35 | 2.3M | 2.00% | -98% | 43/100 |
| #how long | 34 | 1.4M | 2.13% | -97% | 36/100 |
| #marvin gaye | 34 | 1.8M | 1.98% | -98% | 38/100 |
| #one call away | 34 | 1.8M | 1.98% | -98% | 38/100 |
| #atlantic | 34 | 1.8M | 1.98% | -98% | 38/100 |
Strategic recommendations and performance highlights
Top 5 by view count
![CHARLIE PUTH - THAT'S NOT HOW THIS WORKS (FEAT. DAN + SHAY) [official music video]](https://i.ytimg.com/vi/PAKFzFqJa58/hq720.jpg)
Top 5 by like count
Top 5 by comment count
Top 5 by engagement rate
Peak performance metrics across all categories
Top performers across multiple categories
![CHARLIE PUTH - THAT'S NOT HOW THIS WORKS (FEAT. DAN + SHAY) [official music video]](/_next/image?url=https%3A%2F%2Fi.ytimg.com%2Fvi%2FPAKFzFqJa58%2Fmqdefault.jpg&w=2048&q=75)
Performance analysis and recommendations