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Beyond the Brick

Beyond the Brick

US
@beyondthebrick
4.6K
Video Count
686.3M
Video View
1.5M
Subscriber
#8,747
United States Rank
#36,372
Global Rank
4.6K
Video Count
686.3M
Video View
1.5M
Subscriber
#8,747
United States Rank
#36,372
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

Beyond the Brick YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 18.25%
#36.4Kof 199.3K
Falling
🇺🇸United States Rank
Top 29.91%
#8.7Kof 29.2K
Falling
Main CategoryHowto & Style
Global:#9.3KTop 21.1%
United States:#2.5KTop 43.9%

4.6K

Total Videos

Content Library

686.3M

Total Views

Lifetime Views

1.5M

Subscribers

Community Size

6.08%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
8.5K
Average Likes per Video
494
Average Comments per Video
21
Recent Performance
11.1K+31%

Upload Analysis

Upload Frequency
Every few days
Consistency Score
98%
Subscriber Engagement
0.55%

Best Performing Video

Top performer by views

LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego

58.9K

Views

3.3K

Likes

87

Comments

Published: 3 months ago

Needs Improvement

Opportunity for growth

Creations for Charity Live Stream 2025

0

Views

6

Likes

0

Comments

Published: 1 month ago

Long Video Statistics

Analysis of 34 long-form videos

34
Long Videos
4.1K
Avg Views
9:41
Avg Duration
-51%
vs All Videos

Duration Distribution

Short Long (1-3 min)1 videos (3%)
Medium (3-10 min)22 videos (65%)
Long (10-30 min)11 videos (32%)
Very Long (30+ min)0 videos (0%)
Total Views
140.6K
Total Likes
7.8K
Total Comments
622

Top Performing Long Video

LEGO SMART Play Demo at CES

37.4K views1:531/5/2026

📈 Long Video Insights

• Long videos make up 68% of total content

• Average performance: Lower than channel average

• Most common duration: Medium (3-10 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (34)

Upload Frequency
Every few days
Best Publishing Day
Monday6 videos
Best Publishing Hour
14:0029 videos
Short Videos

Short Videos (16)

Upload Frequency
Weekly
Best Publishing Day
Monday5 videos
Best Publishing Hour
17:003 videos
Optimal Timing
Best day for long videos:Monday
Best hour for long videos:14:00
Best day for shorts:Monday
Best hour for shorts:17:00
Content Strategy
Long video frequency:Every few days
Short video frequency:Weekly
Content ratio:68% long, 32% short

Top Channel Categories

Content distribution across 5 main categories

📁

Hobby

47
videos
48% of contentAvg: 8.1K
+63% growthlast 30 days
📁

Lifestyle Sociology

44
videos
45% of contentAvg: 6.5K
+117% growthlast 30 days
🎬

Entertainment

4
videos
4% of contentAvg: 26.2K
-65% growthlast 30 days
📁

Video Game Culture

1
videos
1% of contentAvg: 16.8K
+0% growthlast 30 days
🎥

Film

1
videos
1% of contentAvg: 12K
+0% growthlast 30 days

Category Distribution

5
Categories
Hobby
48%
Lifestyle Sociology
45%
Entertainment
4%
Video Game Culture
1%
Film
1%

Performance Rankings

👑
Entertainment
4 videos
26.2K
-65%
🥈
Video Game Culture
1 videos
16.8K
+0%
🥉
Film
1 videos
12K
+0%
🏅
Hobby
47 videos
8.1K
+63%
🏅
Lifestyle Sociology
44 videos
6.5K
+117%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Hobby dominates with 48% of content

Best Performer

Entertainment has highest avg views

Fastest Growing

Lifestyle Sociology shows strongest growth

Top Video Tags

Most used tags across 576 tag instances

#lego

1

Content

72
videos
5.2K
275
19
+391%
13% usage

#adult fan of lego

2

Content

36
videos
5.2K
275
19
+391%
6% usage

#joshua hanlon

3

Content

36
videos
5.2K
275
19
+391%
6% usage

#beyond the brick

Content

36
videos
5.2K
275
19
+391%
6% usage

#model

Content

36
videos
5.2K
275
19
+391%
6% usage

#legos

Content

36
videos
5.2K
275
19
+391%
6% usage

#podcast

Content

36
videos
5.2K
275
19
+391%
6% usage

#interview

Content

36
videos
5.2K
275
19
+391%
6% usage

#builder

Content

36
videos
5.2K
275
19
+391%
6% usage

Content Tags

15 tags in category

#lego
72
+391%
#adult fan of lego
36
+391%
#joshua hanlon
36
+391%
#beyond the brick
36
+391%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#legoTop 1725.2K5.61%+391%56/100
#adult fan of legoTop 2365.2K5.61%+391%56/100
#joshua hanlonTop 3365.2K5.61%+391%56/100
#beyond the brick365.2K5.61%+391%56/100
#model365.2K5.61%+391%56/100
#legos365.2K5.61%+391%56/100
#podcast365.2K5.61%+391%56/100
#interview365.2K5.61%+391%56/100
#builder365.2K5.61%+391%56/100
#afol365.2K5.61%+391%56/100
#convention365.2K5.61%+391%56/100
#moc365.2K5.61%+391%56/100
#custom365.2K5.61%+391%56/100
#lego collection365.2K5.61%+391%56/100
#bricks365.2K5.61%+391%56/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#lego - Highest usage72 videos
#lego - Best avg views5.2K
#lego - Fastest growing+391%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#lego shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego
#1

LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego

58.9K58.9K3 months ago
LEGO SMART Play Demo at CES
#2

LEGO SMART Play Demo at CES

37.4K37.4K1 week ago
3D Printed LEGO Star Wars Shuttle by David Robitaille #lego #starwars
#3

3D Printed LEGO Star Wars Shuttle by David Robitaille #lego #starwars

33.8K33.8K3 months ago
Huge LEGO Viking Village displayed at Le Sommet de la Brique organized by Canada First Bricks #lego
#4

Huge LEGO Viking Village displayed at Le Sommet de la Brique organized by Canada First Bricks #lego

27.6K27.6K3 months ago
LEGO Star Wars Separatist Droid Factory by Ahmed Ouhmidou | Displayed at Le Sommet de la Brique
#5

LEGO Star Wars Separatist Droid Factory by Ahmed Ouhmidou | Displayed at Le Sommet de la Brique

20.4K20.4K3 months ago

Most Liked Videos

Top 5 by like count

LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego
#1

LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego

3.3K58.9K3 months ago
3D Printed LEGO Star Wars Shuttle by David Robitaille #lego #starwars
#2

3D Printed LEGO Star Wars Shuttle by David Robitaille #lego #starwars

2K33.8K3 months ago
LEGO Star Wars Separatist Droid Factory by Ahmed Ouhmidou | Displayed at Le Sommet de la Brique
#3

LEGO Star Wars Separatist Droid Factory by Ahmed Ouhmidou | Displayed at Le Sommet de la Brique

1.8K20.4K3 months ago
LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego
#4

LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego

1.8K18.6K3 months ago
Huge LEGO Viking Village displayed at Le Sommet de la Brique organized by Canada First Bricks #lego
#5

Huge LEGO Viking Village displayed at Le Sommet de la Brique organized by Canada First Bricks #lego

1.8K27.6K3 months ago

Most Commented Videos

Top 5 by comment count

LEGO SMART Play Demo at CES
#1

LEGO SMART Play Demo at CES

9637.4K1 week ago
LEGO Star Wars sets with new LEGO SMART Play System #lego #starwars #ces
#2

LEGO Star Wars sets with new LEGO SMART Play System #lego #starwars #ces

8920.1K1 week ago
LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego
#3

LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego

8758.9K3 months ago
First Look at LEGO SMART Play! What do you think? #lego #ces
#4

First Look at LEGO SMART Play! What do you think? #lego #ces

5215.2K1 week ago
Huge LEGO Spaceship with Amazing Full Interior!
#5

Huge LEGO Spaceship with Amazing Full Interior!

447.9K1 month ago

Highest Engagement

Top 5 by engagement rate

Creations for Charity Live Stream 2025
#1

Creations for Charity Live Stream 2025

600.00%01 month ago
Huge LEGO Star Wars: The Clone Wars Battle of Yerbana
#2

Huge LEGO Star Wars: The Clone Wars Battle of Yerbana

13.50%9041 month ago
LEGO Smart Play Technology Explained | How Does It Work?
#3

LEGO Smart Play Technology Explained | How Does It Work?

11.36%6781 week ago
Huge LEGO Halloween Skeleton by Alan Perkins! River Road in Olmsted Falls, OH #lego #halloween
#4

Huge LEGO Halloween Skeleton by Alan Perkins! River Road in Olmsted Falls, OH #lego #halloween

11.23%13.8K3 months ago
LEGO Star Wars Sandcrawler with Amazing Full Interior
#5

LEGO Star Wars Sandcrawler with Amazing Full Interior

10.37%3.6K1 month ago

Performance Summary

Peak performance metrics across all categories

Highest Views
58.9K
LEGO Military Air Base by Loui...
Highest Likes
3.3K
LEGO Military Air Base by Loui...
Most Comments
96
LEGO SMART Play Demo at CES...
Best Engagement
600.0%
Creations for Charity Live Str...

Multi-Category Champions

Top performers across multiple categories

LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego
👑
LEGO Military Air Base by Louis Bèdard | Displayed at Le Sommet de la Brique #lego
viewslikescomments
58.9K3.3K
LEGO SMART Play Demo at CES
🥇
LEGO SMART Play Demo at CES
viewscomments
37.4K301
3D Printed LEGO Star Wars Shuttle by David Robitaille #lego #starwars
🏆
3D Printed LEGO Star Wars Shuttle by David Robitaille #lego #starwars
viewslikes
33.8K2K

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 8.5K views per video
6.08% overall engagement rate
every few days upload schedule
98% consistency in uploads

Optimization Opportunities

Focus on subscriber retention and activation
Analyze top-performing content for successful patterns