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nab

nab

AU
@nab
880
Video Count
67.3M
Video View
12.2K
Subscriber
#4,270
Australia Rank
#219,328
Global Rank
880
Video Count
67.3M
Video View
12.2K
Subscriber
#4,270
Australia Rank
#219,328
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

nab YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 67.71%
#219.3Kof 323.9K
Falling
🇦🇺Australia Rank
Top 52.52%
#4.3Kof 8.1K
Falling
Main CategoryPeople & Blogs
Global:#14.1KTop 82.3%
Australia:#284Top 59.8%

880

Total Videos

Content Library

67.3M

Total Views

Lifetime Views

12.2K

Subscribers

Community Size

0.34%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
16.2K
Average Likes per Video
55
Average Comments per Video
0
Recent Performance
3.1K-81%

Upload Analysis

Upload Frequency
Bi-weekly
Consistency Score
89%
Subscriber Engagement
133.11%

Best Performing Video

Top performer by views

NAB Business Wrangle Lending TV 30"

221.5K

Views

1

Likes

0

Comments

Published: Apr 6, 2025

Needs Improvement

Opportunity for growth

NAB Business Insights Webinar Series - January

7

Views

0

Likes

0

Comments

Published: 2 months ago

Long Video Statistics

Analysis of 37 long-form videos

37
Long Videos
16.9K
Avg Views
25:05
Avg Duration
+4%
vs All Videos

Duration Distribution

Short Long (1-3 min)19 videos (51%)
Medium (3-10 min)0 videos (0%)
Long (10-30 min)1 videos (3%)
Very Long (30+ min)17 videos (46%)
Total Views
626.7K
Total Likes
82
Total Comments
0

Top Performing Long Video

NAB Business Wrangle Lending TV 30"

221.5K views0:304/6/2025

📈 Long Video Insights

• Long videos make up 74% of total content

• Average performance: Better than channel average

• Most common duration: Short Long (1-3 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (37)

Upload Frequency
Bi-weekly
Best Publishing Day
Wednesday22 videos
Best Publishing Hour
02:0011 videos
Short Videos

Short Videos (13)

Upload Frequency
Irregular
Best Publishing Day
Tuesday6 videos
Best Publishing Hour
00:005 videos
Optimal Timing
Best day for long videos:Wednesday
Best hour for long videos:02:00
Best day for shorts:Tuesday
Best hour for shorts:00:00
Content Strategy
Long video frequency:Bi-weekly
Short video frequency:Irregular
Content ratio:74% long, 26% short

Top Channel Categories

Content distribution across 9 main categories

👥

Society

16
videos
33% of contentAvg: 201
-38% growthlast 30 days
📁

Business

10
videos
20% of contentAvg: 189
-57% growthlast 30 days
📁

Lifestyle Sociology

7
videos
14% of contentAvg: 234
-67% growthlast 30 days
📁

Sport

7
videos
14% of contentAvg: 37.5K
+0% growthlast 30 days
🎬

Entertainment

3
videos
6% of contentAvg: 419
+0% growthlast 30 days
💻

Technology

2
videos
4% of contentAvg: 56
+0% growthlast 30 days
📁

Health

2
videos
4% of contentAvg: 86
+0% growthlast 30 days
📁

Food

1
videos
2% of contentAvg: 790
+0% growthlast 30 days
📁

Television Program

1
videos
2% of contentAvg: 79
+0% growthlast 30 days

Category Distribution

9
Categories
Society
33%
Business
20%
Lifestyle Sociology
14%
Sport
14%
Entertainment
6%
Technology
4%
Health
4%
Food
2%
Television Program
2%

Performance Rankings

👑
Sport
7 videos
37.5K
+0%
🥈
Food
1 videos
790
+0%
🥉
Entertainment
3 videos
419
+0%
🏅
Lifestyle Sociology
7 videos
234
-67%
🏅
Society
16 videos
201
-38%
🏅
Business
10 videos
189
-57%
🏅
Health
2 videos
86
+0%
🏅
Television Program
1 videos
79
+0%
🏅
Technology
2 videos
56
+0%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Society dominates with 33% of content

Best Performer

Sport has highest avg views

Fastest Growing

Sport shows strongest growth

Top Video Tags

Most used tags across 3 tag instances

#bushfire

1

Content

1
videos
52
1
0
+0%
33% usage

#resilience

2

Content

1
videos
52
1
0
+0%
33% usage

#fire

3

Content

1
videos
52
1
0
+0%
33% usage

Content Tags

3 tags in category

#bushfire
1
+0%
#resilience
1
+0%
#fire
1
+0%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#bushfireTop 11521.92%+0%19/100
#resilienceTop 21521.92%+0%19/100
#fireTop 31521.92%+0%19/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#bushfire - Highest usage1 videos
#bushfire - Best avg views52
#bushfire - Fastest growing+0%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#bushfire shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

NAB Business Wrangle Lending TV 30"
#1

NAB Business Wrangle Lending TV 30"

221.5K221.5KApr 6, 2025
NAB Business Transaction Account 30"
#2

NAB Business Transaction Account 30"

178.4K178.4KApr 6, 2025
NAB | AFL campaign 15"
#3

NAB | AFL campaign 15"

128.3K128.3KMar 12, 2025
NAB BTA RATTLESNAKE 15"
#4

NAB BTA RATTLESNAKE 15"

97.7K97.7K5 months ago
NAB | AFL campaign 30”
#5

NAB | AFL campaign 30”

78.8K78.8KMar 12, 2025

Most Liked Videos

Top 5 by like count

NAB | AFL campaign 6” (9:16)
#1

NAB | AFL campaign 6” (9:16)

1.1K26.2KMar 12, 2025
NAB | AFL campaign 30” (9:16)
#2

NAB | AFL campaign 30” (9:16)

83517.3KMar 12, 2025
NAB | AFL campaign 15” (9:16)
#3

NAB | AFL campaign 15” (9:16)

68411.2KMar 12, 2025
NAB Reward Saver - Bonus interest - More for you
#4

NAB Reward Saver - Bonus interest - More for you

4314.4K11 months ago
Girls on fire camp part 3
#5

Girls on fire camp part 3

12599Sep 17, 2024

Most Commented Videos

Top 5 by comment count

Be part of the growth journey with NAB Retail Banking
#1

Be part of the growth journey with NAB Retail Banking

01053 weeks ago
NAB Retail Banking   Your Next Career Destination
#2

NAB Retail Banking Your Next Career Destination

01613 weeks ago
NAB Retail Banking   Reach Your Career Destination
#3

NAB Retail Banking Reach Your Career Destination

01023 weeks ago
Reach your career destination with NAB Retail Banking
#4

Reach your career destination with NAB Retail Banking

0843 weeks ago
What our business customers wish they knew at the beginning
#5

What our business customers wish they knew at the beginning

01163 weeks ago

Highest Engagement

Top 5 by engagement rate

NAB | AFL campaign 15” (9:16)
#1

NAB | AFL campaign 15” (9:16)

6.13%11.2KMar 12, 2025
NAB | AFL campaign 30” (9:16)
#2

NAB | AFL campaign 30” (9:16)

4.82%17.3KMar 12, 2025
International Day Of Rural Women
#3

International Day Of Rural Women

4.55%225 months ago
NAB | AFL campaign 6” (9:16)
#4

NAB | AFL campaign 6” (9:16)

4.30%26.2KMar 12, 2025
NAB Health Cyber Security Webinar 2026
#5

NAB Health Cyber Security Webinar 2026

3.70%271 month ago

Performance Summary

Peak performance metrics across all categories

Highest Views
221.5K
NAB Business Wrangle Lending T...
Highest Likes
1.1K
NAB | AFL campaign 6” (9:16)...
Most Comments
0
Be part of the growth journey ...
Best Engagement
6.1%
NAB | AFL campaign 15” (9:16)...

Multi-Category Champions

Top performers across multiple categories

NAB | AFL campaign 6” (9:16)
👑
NAB | AFL campaign 6” (9:16)
likesengagement
26.2K1.1K
NAB | AFL campaign 30” (9:16)
🥇
NAB | AFL campaign 30” (9:16)
likesengagement
17.3K835
NAB | AFL campaign 15” (9:16)
🏆
NAB | AFL campaign 15” (9:16)
likesengagement
11.2K684

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 16.2K views per video
0.34% overall engagement rate
bi-weekly upload schedule
89% consistency in uploads

Optimization Opportunities

Consider improving engagement strategies
Analyze top-performing content for successful patterns