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Refinery29

Refinery29

US
@refinery29
3.1K
Video Count
980.2M
Video View
3.1M
Subscriber
#3,714
United States Rank
#14,594
Global Rank
3.1K
Video Count
980.2M
Video View
3.1M
Subscriber
#3,714
United States Rank
#14,594
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

Refinery29 YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 7.32%
#14.6Kof 199.3K
Falling
🇺🇸United States Rank
Top 12.70%
#3.7Kof 29.2K
Falling
Main CategoryHowto & Style
Global:#3.6KTop 8.1%
United States:#983Top 17.4%

3.1K

Total Videos

Content Library

980.2M

Total Views

Lifetime Views

3.1M

Subscribers

Community Size

2.51%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
2.4K
Average Likes per Video
56
Average Comments per Video
3
Recent Performance
2.1K-10%

Upload Analysis

Upload Frequency
Weekly
Consistency Score
96%
Subscriber Engagement
0.08%

Best Performing Video

Top performer by views

LISA LISA LISA at the #emmys2025 #lisaedit

6.7K

Views

53

Likes

0

Comments

Published: 4 months ago

Needs Improvement

Opportunity for growth

A Brief History of Show Girl Eras! #taylorswift #thelifeofashowgirl #swifties

444

Views

14

Likes

0

Comments

Published: 3 months ago

Long Video Statistics

Analysis of 9 long-form videos

9
Long Videos
1.7K
Avg Views
9:47
Avg Duration
-28%
vs All Videos

Duration Distribution

Short Long (1-3 min)1 videos (11%)
Medium (3-10 min)6 videos (67%)
Long (10-30 min)1 videos (11%)
Very Long (30+ min)1 videos (11%)
Total Views
15.5K
Total Likes
1.1K
Total Comments
137

Top Performing Long Video

I Tried The PicoSure Pro Laser For The First Time | Macro Beauty | Refinery29

3.4K views7:298/17/2025

📈 Long Video Insights

• Long videos make up 18% of total content

• Average performance: Lower than channel average

• Most common duration: Medium (3-10 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (9)

Upload Frequency
Monthly
Best Publishing Day
Wednesday4 videos
Best Publishing Hour
15:004 videos
Short Videos

Short Videos (41)

Upload Frequency
Every few days
Best Publishing Day
Monday22 videos
Best Publishing Hour
20:0019 videos
Optimal Timing
Best day for long videos:Wednesday
Best hour for long videos:15:00
Best day for shorts:Monday
Best hour for shorts:20:00
Content Strategy
Long video frequency:Monthly
Short video frequency:Every few days
Content ratio:18% long, 82% short

Top Channel Categories

Content distribution across 17 main categories

📁

Lifestyle Sociology

22
videos
25% of contentAvg: 1.9K
-67% growthlast 30 days
🎬

Entertainment

19
videos
22% of contentAvg: 2.7K
-17% growthlast 30 days
📁

Fashion

13
videos
15% of contentAvg: 2.4K
-63% growthlast 30 days
📁

Television Program

6
videos
7% of contentAvg: 2.5K
-84% growthlast 30 days
🎵

Music

6
videos
7% of contentAvg: 2.2K
+0% growthlast 30 days
📁

Pop Music

5
videos
6% of contentAvg: 2.3K
+0% growthlast 30 days
🎥

Film

4
videos
5% of contentAvg: 2.8K
-26% growthlast 30 days
📁

Hobby

2
videos
2% of contentAvg: 1.7K
-63% growthlast 30 days
📁

Music Of Latin America

2
videos
2% of contentAvg: 2.2K
+0% growthlast 30 days
📁

Hip Hop Music

1
videos
1% of contentAvg: 923
+0% growthlast 30 days
📁

Music Of Asia

1
videos
1% of contentAvg: 923
+0% growthlast 30 days
📁

Health

1
videos
1% of contentAvg: 1.2K
+0% growthlast 30 days
📁

Performing Arts

1
videos
1% of contentAvg: 3.1K
+0% growthlast 30 days
🏛️

Politics

1
videos
1% of contentAvg: 1K
+0% growthlast 30 days
👥

Society

1
videos
1% of contentAvg: 1K
+0% growthlast 30 days
📁

Humour

1
videos
1% of contentAvg: 1.1K
+0% growthlast 30 days
📁

Soul Music

1
videos
1% of contentAvg: 3K
+0% growthlast 30 days

Category Distribution

17
Categories
Lifestyle Sociology
25%
Entertainment
22%
Fashion
15%
Television Program
7%
Music
7%
Pop Music
6%
Film
5%
Hobby
2%
Music Of Latin America
2%
Hip Hop Music
1%
Music Of Asia
1%
Health
1%
Performing Arts
1%
Politics
1%
Society
1%
Humour
1%
Soul Music
1%

Performance Rankings

👑
Performing Arts
1 videos
3.1K
+0%
🥈
Soul Music
1 videos
3K
+0%
🥉
Film
4 videos
2.8K
-26%
🏅
Entertainment
19 videos
2.7K
-17%
🏅
Television Program
6 videos
2.5K
-84%
🏅
Fashion
13 videos
2.4K
-63%
🏅
Pop Music
5 videos
2.3K
+0%
🏅
Music Of Latin America
2 videos
2.2K
+0%
🏅
Music
6 videos
2.2K
+0%
🏅
Lifestyle Sociology
22 videos
1.9K
-67%
🏅
Hobby
2 videos
1.7K
-63%
🏅
Health
1 videos
1.2K
+0%
🏅
Humour
1 videos
1.1K
+0%
🏅
Politics
1 videos
1K
+0%
🏅
Society
1 videos
1K
+0%
🏅
Hip Hop Music
1 videos
923
+0%
🏅
Music Of Asia
1 videos
923
+0%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Lifestyle Sociology dominates with 25% of content

Best Performer

Performing Arts has highest avg views

Fastest Growing

Music shows strongest growth

Top Video Tags

Most used tags across 588 tag instances

#refinery29

1

Content

49
videos
2.4K
57
3
-51%
8% usage

#refinery 29

2

Content

49
videos
2.4K
57
3
-51%
8% usage

#r29

3

Content

49
videos
2.4K
57
3
-51%
8% usage

#r29 video

Content

49
videos
2.4K
57
3
-51%
8% usage

#video

Content

49
videos
2.4K
57
3
-51%
8% usage

#refinery29 video

Content

49
videos
2.4K
57
3
-51%
8% usage

#female

Content

49
videos
2.4K
57
3
-51%
8% usage

#women

Content

49
videos
2.4K
57
3
-51%
8% usage

#vice

Content

49
videos
2.4K
57
3
-51%
8% usage

Content Tags

12 tags in category

#refinery29
49
-51%
#refinery 29
49
-51%
#r29
49
-51%
#r29 video
49
-51%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#refinery29Top 1492.4K2.49%-51%25/100
#refinery 29Top 2492.4K2.49%-51%25/100
#r29Top 3492.4K2.49%-51%25/100
#r29 video492.4K2.49%-51%25/100
#video492.4K2.49%-51%25/100
#refinery29 video492.4K2.49%-51%25/100
#female492.4K2.49%-51%25/100
#women492.4K2.49%-51%25/100
#vice492.4K2.49%-51%25/100
#vice media492.4K2.49%-51%25/100
#refinery29 youtube492.4K2.49%-51%25/100
#vice youtube492.4K2.49%-51%25/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#refinery29 - Highest usage49 videos
#refinery29 - Best avg views2.4K
#refinery29 - Fastest growing-51%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#refinery29 shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

LISA LISA LISA at the #emmys2025 #lisaedit
#1

LISA LISA LISA at the #emmys2025 #lisaedit

6.7K6.7K4 months ago
#LoveIsland Girlies Amaya & Iris glowing with Victoria Justice at Bronx & Banco's #NYFW SS26 show
#2

#LoveIsland Girlies Amaya & Iris glowing with Victoria Justice at Bronx & Banco's #NYFW SS26 show

5.4K5.4K4 months ago
#emmys2025 kiss cam ft. #selenagomez & #bennyblanco
#3

#emmys2025 kiss cam ft. #selenagomez & #bennyblanco

5.1K5.1K4 months ago
$30,000 Diamond Mani?! Say Less! Brittney Boyce spills the tea with R29 CCO Brooke Devard #lookbook
#4

$30,000 Diamond Mani?! Say Less! Brittney Boyce spills the tea with R29 CCO Brooke Devard #lookbook

5K5K4 months ago
When the red carpet turns into a wildlife documentary. 🐝 #caughtstealing #zoekravitz #austinbutler
#5

When the red carpet turns into a wildlife documentary. 🐝 #caughtstealing #zoekravitz #austinbutler

5K5K4 months ago

Most Liked Videos

Top 5 by like count

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29
#1

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29

7973K2 months ago
Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl
#2

Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl

1653.1K3 months ago
#AngelReese is officially a #victoriasecret Angel #victoriasecretfashionshow
#3

#AngelReese is officially a #victoriasecret Angel #victoriasecretfashionshow

1404.9K2 months ago
$30,000 Diamond Mani?! Say Less! Brittney Boyce spills the tea with R29 CCO Brooke Devard #lookbook
#4

$30,000 Diamond Mani?! Say Less! Brittney Boyce spills the tea with R29 CCO Brooke Devard #lookbook

1095K4 months ago
#ayoedebiri may play a Gen Z college student in #afterthehunt, HOWEVER: She's a millennial!
#5

#ayoedebiri may play a Gen Z college student in #afterthehunt, HOWEVER: She's a millennial!

984.1K3 months ago

Most Commented Videos

Top 5 by comment count

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29
#1

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29

1043K2 months ago
How I Make $50k A Year As An NYC Based Musician | For A Living | Refinery29
#2

How I Make $50k A Year As An NYC Based Musician | For A Living | Refinery29

122.2K4 months ago
I Tried The PicoSure Pro Laser For The First Time | Macro Beauty | Refinery29
#3

I Tried The PicoSure Pro Laser For The First Time | Macro Beauty | Refinery29

103.4K5 months ago
AI Lash Extensions | Macro Beauty  | Refinery29
#4

AI Lash Extensions | Macro Beauty | Refinery29

39181 month ago
Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl
#5

Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl

33.1K3 months ago

Highest Engagement

Top 5 by engagement rate

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29
#1

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29

29.65%3K2 months ago
Kimora Lee Simmons Takes Us Back In Time To 2005 | Refinery29
#2

Kimora Lee Simmons Takes Us Back In Time To 2005 | Refinery29

7.17%4461 day ago
Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl
#3

Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl

5.38%3.1K3 months ago
How did Wednesday Addams become a Latina icon? Let’s rewind. 🖤 #wednesday #addamsfamily #jennyortega
#4

How did Wednesday Addams become a Latina icon? Let’s rewind. 🖤 #wednesday #addamsfamily #jennyortega

4.56%1.5K3 months ago
Reinvent Yourself For Fall With 5 Hair Trends According to Coree Moreno | Hair Me Out | Refinery29
#5

Reinvent Yourself For Fall With 5 Hair Trends According to Coree Moreno | Hair Me Out | Refinery29

4.23%1.1K3 months ago

Performance Summary

Peak performance metrics across all categories

Highest Views
6.7K
LISA LISA LISA at the #emmys20...
Highest Likes
797
Olandria Carthen on Finding Lo...
Most Comments
104
Olandria Carthen on Finding Lo...
Best Engagement
29.6%
Olandria Carthen on Finding Lo...

Multi-Category Champions

Top performers across multiple categories

Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29
👑
Olandria Carthen on Finding Love & Dealing with Haters | Go Off Sis Podcast | Refinery29
likescommentsengagement
3K797
Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl
🥇
Lola Falana is a Black Cuban-American showgirl of the 70s aka the “Queen of Las Vegas.” 🇨🇺 #showgirl
likescommentsengagement
3.1K165
$30,000 Diamond Mani?! Say Less! Brittney Boyce spills the tea with R29 CCO Brooke Devard #lookbook
🏆
$30,000 Diamond Mani?! Say Less! Brittney Boyce spills the tea with R29 CCO Brooke Devard #lookbook
viewslikes
5K109

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 2.4K views per video
2.51% overall engagement rate
weekly upload schedule
96% consistency in uploads

Optimization Opportunities

Focus on subscriber retention and activation
Analyze top-performing content for successful patterns