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Trixie Mattel

Trixie Mattel

US
@trixie
885
Video Count
557.6M
Video View
2.4M
Subscriber
#5,351
United States Rank
#21,437
Global Rank
885
Video Count
557.6M
Video View
2.4M
Subscriber
#5,351
United States Rank
#21,437
Global Rank
OverviewVideosOutliersStatisticsSimilar ChannelsTimelineRetention AnalyticsAbout

Trixie Mattel YouTube Statistics & Analytics

Channel Rankings

Global & Regional Performance

Global Rank
Top 10.75%
#21.4Kof 199.3K
Falling
🇺🇸United States Rank
Top 18.30%
#5.4Kof 29.2K
Falling
Main CategoryHowto & Style
Global:#5.4KTop 12.1%
United States:#1.5KTop 25.9%

885

Total Videos

Content Library

557.6M

Total Views

Lifetime Views

2.4M

Subscribers

Community Size

7.56%

Engagement Rate

Audience Interaction

Video Performance

Average Views per Video
70.2K
Average Likes per Video
5.1K
Average Comments per Video
200
Recent Performance
89.7K+28%

Upload Analysis

Upload Frequency
Every few days
Consistency Score
99%
Subscriber Engagement
2.97%

Best Performing Video

Top performer by views

Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)

383.4K

Views

25.2K

Likes

1.3K

Comments

Published: 1 month ago

Needs Improvement

Opportunity for growth

your new holiday mix! ❄️

6.5K

Views

379

Likes

5

Comments

Published: 1 month ago

Long Video Statistics

Analysis of 16 long-form videos

16
Long Videos
98.2K
Avg Views
25:16
Avg Duration
+40%
vs All Videos

Duration Distribution

Short Long (1-3 min)2 videos (13%)
Medium (3-10 min)1 videos (6%)
Long (10-30 min)9 videos (56%)
Very Long (30+ min)4 videos (25%)
Total Views
1.6M
Total Likes
117.7K
Total Comments
8.4K

Top Performing Long Video

Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)

383.4K views20:5812/8/2025

📈 Long Video Insights

• Long videos make up 32% of total content

• Average performance: Better than channel average

• Most common duration: Long (10-30 min)

Video Frequency Analysis

Upload patterns and optimal timing insights

Long Videos

Long Videos (16)

Upload Frequency
Weekly
Best Publishing Day
Monday10 videos
Best Publishing Hour
20:0011 videos
Short Videos

Short Videos (34)

Upload Frequency
Every few days
Best Publishing Day
Thursday8 videos
Best Publishing Hour
18:007 videos
Optimal Timing
Best day for long videos:Monday
Best hour for long videos:20:00
Best day for shorts:Thursday
Best hour for shorts:18:00
Content Strategy
Long video frequency:Weekly
Short video frequency:Every few days
Content ratio:32% long, 68% short

Top Channel Categories

Content distribution across 9 main categories

📁

Lifestyle Sociology

26
videos
38% of contentAvg: 76.2K
+17% growthlast 30 days
🎬

Entertainment

20
videos
29% of contentAvg: 73.3K
+99% growthlast 30 days
📁

Hobby

5
videos
7% of contentAvg: 138K
-82% growthlast 30 days
🎥

Film

5
videos
7% of contentAvg: 35.2K
+0% growthlast 30 days
📁

Electronic Music

3
videos
4% of contentAvg: 14.7K
+291% growthlast 30 days
🎵

Music

3
videos
4% of contentAvg: 14.7K
+291% growthlast 30 days
📁

Pop Music

3
videos
4% of contentAvg: 14.7K
+291% growthlast 30 days
📁

Food

2
videos
3% of contentAvg: 98.6K
-5% growthlast 30 days
📁

Humour

1
videos
1% of contentAvg: 125.1K
+0% growthlast 30 days

Category Distribution

9
Categories
Lifestyle Sociology
38%
Entertainment
29%
Hobby
7%
Film
7%
Electronic Music
4%
Music
4%
Pop Music
4%
Food
3%
Humour
1%

Performance Rankings

👑
Hobby
5 videos
138K
-82%
🥈
Humour
1 videos
125.1K
+0%
🥉
Food
2 videos
98.6K
-5%
🏅
Lifestyle Sociology
26 videos
76.2K
+17%
🏅
Entertainment
20 videos
73.3K
+99%
🏅
Film
5 videos
35.2K
+0%
🏅
Electronic Music
3 videos
14.7K
+291%
🏅
Music
3 videos
14.7K
+291%
🏅
Pop Music
3 videos
14.7K
+291%

📊 Category Insights

Key performance indicators and trends

Primary Focus

Lifestyle Sociology dominates with 38% of content

Best Performer

Hobby has highest avg views

Fastest Growing

Electronic Music shows strongest growth

Top Video Tags

Most used tags across 495 tag instances

#trixie mattel

1

Content

45
videos
64.7K
4.6K
208
+34%
9% usage

#trixie mattel youtube

2

Content

45
videos
64.7K
4.6K
208
+34%
9% usage

#trixie and katya

3

Content

45
videos
64.7K
4.6K
208
+34%
9% usage

#trixie

Content

45
videos
64.7K
4.6K
208
+34%
9% usage

#trixie mattel makeup

Content

45
videos
64.7K
4.6K
208
+34%
9% usage

#trixie mattel music

Music

45
videos
64.7K
4.6K
208
+34%
9% usage

#trixie cosmetics

Content

45
videos
64.7K
4.6K
208
+34%
9% usage

#bald and the beautiful

Content

45
videos
64.7K
4.6K
208
+34%
9% usage

#drag

Content

45
videos
64.7K
4.6K
208
+34%
9% usage

Content Tags

10 tags in category

#trixie mattel
45
+34%
#trixie mattel youtube
45
+34%
#trixie and katya
45
+34%
#trixie
45
+34%

Music Tags

1 tags in category

#trixie mattel music
45
+34%

Tag Performance Analysis

Comprehensive tag metrics and ROI analysis

TagUsageAvg ViewsEngagementGrowthROI Score
#trixie mattelTop 14564.7K7.43%+34%75/100
#trixie mattel youtubeTop 24564.7K7.43%+34%75/100
#trixie and katyaTop 34564.7K7.43%+34%75/100
#trixie4564.7K7.43%+34%75/100
#trixie mattel makeup4564.7K7.43%+34%75/100
#trixie mattel music4564.7K7.43%+34%75/100
#trixie cosmetics4564.7K7.43%+34%75/100
#bald and the beautiful4564.7K7.43%+34%75/100
#drag4564.7K7.43%+34%75/100
#queen4564.7K7.43%+34%75/100
#drag queen4564.7K7.43%+34%75/100

🏷️ Tag Strategy Insights

Strategic recommendations and performance highlights

Top Performing Tags
#trixie mattel - Highest usage45 videos
#trixie mattel - Best avg views64.7K
#trixie mattel - Fastest growing+34%
Optimization Opportunities
Focus on Content category tagsHighest performing category
#trixie mattel shows strong growth potentialConsider increasing usage
Consider expanding tag variety in underused categoriesDiversify content strategy

Most Viewed Videos

Top 5 by view count

Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)
#1

Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)

383.4K383.4K1 month ago
well
#2

well

294K294K1 week ago
warning: this might hurt
#3

warning: this might hurt

194.4K194.4K2 weeks ago
Trixie Unboxes MORE of the HOTTEST TOYS of 2025! (Part 2)
#4

Trixie Unboxes MORE of the HOTTEST TOYS of 2025! (Part 2)

188.3K188.3K1 month ago
Trixie Declutters Makeup for the New Year!
#5

Trixie Declutters Makeup for the New Year!

179.3K179.3K2 weeks ago

Most Liked Videos

Top 5 by like count

Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)
#1

Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)

25.2K383.4K1 month ago
well
#2

well

24.2K294K1 week ago
Trixie Declutters Makeup for the New Year!
#3

Trixie Declutters Makeup for the New Year!

13.9K179.3K2 weeks ago
Trixie Unboxes MORE of the HOTTEST TOYS of 2025! (Part 2)
#4

Trixie Unboxes MORE of the HOTTEST TOYS of 2025! (Part 2)

13.4K188.3K1 month ago
panqueque! 🌺
#5

panqueque! 🌺

11.4K101.1K1 month ago

Most Commented Videos

Top 5 by comment count

Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)
#1

Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)

1.3K383.4K1 month ago
Trixie Declutters Makeup for the New Year!
#2

Trixie Declutters Makeup for the New Year!

933179.3K2 weeks ago
Holiday Decorating with Trixie | 1-Hour Christmas Special!
#3

Holiday Decorating with Trixie | 1-Hour Christmas Special!

85367.9K1 month ago
WHITNEY CUMMINGS | Out of Pocket with Trixie Mattel
#4

WHITNEY CUMMINGS | Out of Pocket with Trixie Mattel

70118.9K2 months ago
Trixie Unboxes MORE of the HOTTEST TOYS of 2025! (Part 2)
#5

Trixie Unboxes MORE of the HOTTEST TOYS of 2025! (Part 2)

627188.3K1 month ago

Highest Engagement

Top 5 by engagement rate

thanks Grindr!
#1

thanks Grindr!

16.46%16.6K1 month ago
LITTLE HOUSE [Trixie Remix]
#2

LITTLE HOUSE [Trixie Remix]

14.70%29.2K2 weeks ago
Holiday Decorating with Trixie | 1-Hour Christmas Special!
#3

Holiday Decorating with Trixie | 1-Hour Christmas Special!

12.57%67.9K1 month ago
pink hotel? i'm there
#4

pink hotel? i'm there

12.47%75.9K2 months ago
❄️ Holiday 2025 DJ Set | DJ Trixie ❄️
#5

❄️ Holiday 2025 DJ Set | DJ Trixie ❄️

12.18%8.4K1 month ago

Performance Summary

Peak performance metrics across all categories

Highest Views
383.4K
Trixie Unboxes the HOTTEST TOY...
Highest Likes
25.2K
Trixie Unboxes the HOTTEST TOY...
Most Comments
1.3K
Trixie Unboxes the HOTTEST TOY...
Best Engagement
16.5%
thanks Grindr!...

Multi-Category Champions

Top performers across multiple categories

Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)
👑
Trixie Unboxes the HOTTEST TOYS of 2025! (Part 1)
viewslikescomments
383.4K25.2K
Trixie Unboxes MORE of the HOTTEST TOYS of 2025! (Part 2)
🥇
Trixie Unboxes MORE of the HOTTEST TOYS of 2025! (Part 2)
viewslikescomments
188.3K13.4K
Trixie Declutters Makeup for the New Year!
🏆
Trixie Declutters Makeup for the New Year!
viewslikescomments
179.3K13.9K

Key Insights

Performance analysis and recommendations

Performance Highlights

Average 70.2K views per video
7.56% overall engagement rate
every few days upload schedule
99% consistency in uploads

Optimization Opportunities

Focus on subscriber retention and activation
Analyze top-performing content for successful patterns